Waxing Kit

Shoppers searched for this 7.3M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.5% of those searches ended in a purchase. Searches in the last 90 days moved +22.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $7.6M a year.

Searches, last 12 months

7.3M

Growth, 90 days vs prior 90

+22.8%

Conversion, latest week

4.5%

Market size, estimated

$7.6Ma year

Peak month

July1.9× the quietest month

Top search term

waxing kit1.1M searches a year

Listings sell for $23.30 on average, from $4.44 to $31.16. Amazon reports units sold in ranges. This niche sold 300K to 400K a year. The average listing sells 15,000 to 20,000 of them. At $23.30 that is $350K to $466K a year per listing.

Average price

$23.30inside the $15 to $100 sweet spot

Price range

$4.44–$31.16

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

300K–400K

Units per listing a year

15,000–20,000

Revenue per listing a year

$350K–$466K

Returns

1.1%of orders · Amazon United States median 2.1%

94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #17 within Women's. It carries 11,716 reviews at 4.29 stars, so a new listing needs social proof before a better product.

Sponsored listings

94%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#17in Women's

Average rating

4.29 starsAmazon United States average 4.42 stars

Average reviews

11,716per listing

Listings tracked

18

3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

3Amazon's first-year sales bar

Average brand age

45 months