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Wax Beads

Pass

Wax Beads scores 75 out of 100, a Pass. Shoppers spend an estimated $9.8M a year here, search demand grew +17.4% this quarter, and an estimated 0.8% of orders come back.

Flapen Score
75
75 / 100
Top 1% of 10,978 Beauty & Personal Care niches · +27 vs the category median of 48
Market size
$9.8M/yr6.6M searches / yr
90-day growth
+17.4%search demand this quarter
Competition
37%top-5 click share · 32 brands · 114 sellers

Flapen Score

Wax Beads against its category

The dotted line is the Beauty & Personal Care average. Past it, Wax Beads is stronger. Inside it, weaker.

75Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Wax Beads market on Amazon at a glance

Shoppers on Amazon United States searched for Wax Beads 6.6M times last year and spent an estimated $9.8M. The top 5 brands take 43% of clicks. Flapen scores it 75 out of 100, a Pass.

01 · Demand

An estimated 8.4% of those searches ended in a purchase.

Shoppers searched for this 6.6M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.4% of those searches ended in a purchase. Searches in the last 90 days moved +17.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $9.8M a year.

Searches, last 12 months
6.6M
Growth, 90 days vs prior 90
+17.4%
Conversion, latest week
8.4%
Market size, estimated
$9.8Ma year
Peak month
June1.7× the quietest month
Top search term
wax beads2.3M searches a year

02 · Price

A sale here is worth $17.70.

Listings sell for $17.70 on average, from $6.67 to $40.09. Amazon reports units sold in ranges. This niche sold 500K to 600K a year. The average listing sells 10,000 to 12,500 of them. At $17.70 that is $177K to $221K a year per listing.

Average price
$17.70inside the $15 to $100 sweet spot
Price range
$6.67–$40.09
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
500K–600K
Units per listing a year
10,000–12,500
Revenue per listing a year
$177K–$221K
Returns
0.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.9% of listings are out of stock. The average listing ranks #31 within Women's. It carries 6,192 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
0.9%
Average rank
#31in Women's
Average rating
4.40 starsAmazon United States average 4.42 stars
Average reviews
6,192per listing
Listings tracked
44

04 · Newcomers

7 of last year's 7 launches cleared the first-year sales bar.

7 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 67 months on average, so the names here are established.

Launched, last 12 months
7
Successful launches
7Amazon's first-year sales bar
Average brand age
67 months

Products

Top Wax Beads products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 37% of clicks. An open shelf where new products get seen.

Brands

32 falling

Sellers

114

Top-5 brand share

43%

Top 20: 90%

Top-5 click share

37%

Top 20: 79%

Open market

50%

  • Brand 112%
  • Brand 29%
  • Brand 38%
  • Brand 48%
  • Brand 57%
  • Brand 67%

Demand

Wax Beads search demand

Weekly searches over the year, seasonality beneath. Pick a range.

200K150KSpike '24Prime Day '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.7×

Search terms

Top Wax Beads search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • wax beads2.3M/yr
  • wax1.5M/yr
  • hard wax beads722K/yr
  • hard wax511K/yr
  • cera para depilar310K/yr
  • wax beads for hair removal227K/yr
  • waxing beads157K/yr
  • cera134K/yr
  • body wax100K/yr
  • brazilian wax105K/yr

Reviews and returns

What reviews say buyers love and hate about Wax Beads

We read the reviews and the return reasons for every product selling here.

16%of positive reviews mention “Quality-Overall”
10%of negative reviews mention “Functionality-Overall”
0.8%of orders come back
“It works terrible”
A buyer, on “Functionality-Overall”10% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Wax Beads questions

Answered from the same tracked data.