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Waterproof Tattoo Cover Up for Swimming

Maybe

Buyers convert on 16.8% of searches. But the top 5 brands take 92% of clicks, so Waterproof Tattoo Cover Up for Swimming is a Maybe.

Flapen Score
56
56 / 100
Top 17% of 10,978 Beauty & Personal Care niches · +8 vs the category median of 48
Market size
$1.5M/yr452K searches / yr
90-day growth
+7.4%search demand this quarter
Competition
75%top-5 click share · 9 brands · 14 sellers

Flapen Score

Waterproof Tattoo Cover Up for Swimming against its category

The dotted line is the Beauty & Personal Care average. Past it, Waterproof Tattoo Cover Up for Swimming is stronger. Inside it, weaker.

56Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Waterproof Tattoo Cover Up for Swimming market on Amazon at a glance

Shoppers on Amazon United States searched for Waterproof Tattoo Cover Up for Swimming 452K times last year and spent an estimated $1.5M. The top 5 brands take 92% of clicks. Demand peaks in Sep. Flapen scores it 56 out of 100, a Maybe.

01 · Demand

An estimated 16.8% of those searches ended in a purchase.

Shoppers searched for this 452K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 16.8% of those searches ended in a purchase. Searches in the last 90 days moved +7.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.5M a year.

Searches, last 12 months
452K
Growth, 90 days vs prior 90
+7.4%
Conversion, latest week
16.8%
Market size, estimated
$1.5Ma year
Peak month
September2.0× the quietest month
Top search term
saniderm272K searches a year

02 · Price

A sale here is worth $19.77.

Listings sell for $19.77 on average, from $7.16 to $45.79. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 5,000 to 6,000 of them. At $19.77 that is $99K to $119K a year per listing.

Average price
$19.77inside the $15 to $100 sweet spot
Price range
$7.16–$45.79
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
60K–80K
Units per listing a year
5,000–6,000
Revenue per listing a year
$99K–$119K
Returns
1.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.7% of listings are out of stock. The average listing ranks #54 within Piercing & Tattoo Supplies. It carries 4,005 reviews at 4.45 stars, so a new listing needs social proof before a better product.

Sponsored listings
93%
Prime listings
100%
Out of stock, average day
1.7%
Average rank
#54in Piercing & Tattoo Supplies
Average rating
4.45 starsAmazon United States average 4.42 stars
Average reviews
4,005per listing
Listings tracked
14

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
39 months

Products

Top Waterproof Tattoo Cover Up for Swimming products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 75% of clicks. A locked shelf that new listings rarely crack.

Brands

9 falling

Sellers

14

Top-5 brand share

92%

Top 20: 100%

Top-5 click share

75%

Top 20: 100%

Open market

6%

  • Brand 168%
  • Brand 215%
  • Brand 33%
  • Brand 43%
  • Brand 53%
  • Brand 62%
  • Open — no brand owns it (3 brands, 6%)

Demand

Waterproof Tattoo Cover Up for Swimming search demand

Weekly searches over the year, seasonality beneath. Pick a range.

25K15KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Sep · busiest ÷ quietest = 2.0×

Search terms

Top Waterproof Tattoo Cover Up for Swimming search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • saniderm272K/yr
  • saniderm tattoo aftercare bandage98K/yr
  • saniderm tattoo bandage28K/yr
  • sanaderm10K/yr
  • sanaderm for tattoos11K/yr
  • sanider8K/yr
  • tattoo saniderm6K/yr
  • saniderm tattoo5K/yr
  • sandiderm3K/yr
  • saniderm roll4K/yr

Reviews and returns

What reviews say buyers love and hate about Waterproof Tattoo Cover Up for Swimming

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Quality-Overall”
28%of negative reviews mention “Adhesion/Stickiness”
1.6%of orders come back
“Poor adhesion”
A buyer, on “Adhesion/Stickiness”28% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Waterproof Tattoo Cover Up for Swimming questions

Answered from the same tracked data.