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Waterproof Micro Fork Eyebrow Pencil

Fail

Shoppers spend an estimated $51K a year here, so Waterproof Micro Fork Eyebrow Pencil is a Fail.

Flapen Score
43
43 / 100
Ranks 7,421 of 10,978 Beauty & Personal Care niches · −5 vs the category median of 48
Market size
$51K/yr118K searches / yr
90-day growth
+1.5%search demand this quarter
Competition
65%top-5 click share · 9 brands · 11 sellers

Flapen Score

Waterproof Micro Fork Eyebrow Pencil against its category

The dotted line is the Beauty & Personal Care average. Past it, Waterproof Micro Fork Eyebrow Pencil is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Waterproof Micro Fork Eyebrow Pencil market on Amazon at a glance

Shoppers on Amazon United States searched for Waterproof Micro Fork Eyebrow Pencil 118K times last year and spent an estimated $51K. The top 5 brands take 88% of clicks. Flapen scores it 43 out of 100, a Fail.

01 · Demand

An estimated 4.1% of those searches ended in a purchase.

Shoppers searched for this 118K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.1% of those searches ended in a purchase. Searches in the last 90 days moved +1.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $51K a year.

Searches, last 12 months
118K
Growth, 90 days vs prior 90
+1.5%
Conversion, latest week
4.1%
Market size, estimated
$51Ka year
Top search term
waterproof micro fork eyebrow pencil26K searches a year

02 · Price

A sale here is worth $10.54.

Listings sell for $10.54 on average, from $8.05 to $21.59. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $10.54 that is $1K to $3K a year per listing.

Average price
$10.54under the $15 to $100 sweet spot
Price range
$8.05–$21.59
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
100–250
Revenue per listing a year
$1K–$3K
Returns
2.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 87% ship with Prime. On an average day, 1.7% of listings are out of stock. The average listing ranks #323 within Eyes. It carries 1,248 reviews at 3.65 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
87%
Out of stock, average day
1.7%
Average rank
#323in Eyes
Average rating
3.65 starsAmazon United States average 4.42 stars
Average reviews
1,248per listing
Listings tracked
15

04 · Newcomers

3 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
5
Successful launches
3Amazon's first-year sales bar
Average brand age
32 months

Products

Top Waterproof Micro Fork Eyebrow Pencil products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 65% of clicks. Leaders hold, but buyers still shop past them.

Brands

9 rising

Sellers

11

Top-5 brand share

88%

Top 20: 100%

Top-5 click share

65%

Top 20: 100%

Open market

8%

  • Brand 153%
  • Brand 215%
  • Brand 310%
  • Brand 45%
  • Brand 55%
  • Brand 65%
  • Open — no brand owns it (3 brands, 8%)

Demand

Waterproof Micro Fork Eyebrow Pencil search demand

Weekly searches over the year. Pick a range.

6K4KApr '26Apr '26May '26May '26Jun '26Jun '26Jul '26

Search terms

Top Waterproof Micro Fork Eyebrow Pencil search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • waterproof micro fork eyebrow pencil26K/yr
  • micro fork eyebrow pencil22K/yr
  • qic eyebrow pen23K/yr
  • microfork eyebrow pencil9K/yr
  • realistic brow pencil4K/yr
  • microfork eyebrow pencil waterproof5K/yr
  • waterproof micro-fork eyebrow pencil5K/yr
  • qic eyebrow 4 tip brow pencil8K/yr
  • micro fork eyebrow pen3K/yr
  • water proof micro-fork eyebrow pencil2K/yr

Reviews and returns

What reviews say buyers love and hate about Waterproof Micro Fork Eyebrow Pencil

We read the reviews and the return reasons for every product selling here.

22%of positive reviews mention “Ease Of Use”
20%of negative reviews mention “Color”
2.3%of orders come back
“Color was off”
A buyer, on “Color”20% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

FAQ

Common Waterproof Micro Fork Eyebrow Pencil questions

Answered from the same tracked data.