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Waterproof Four-tip Beard and Eyebrow Pen

Fail

Demand is soft, at -94.8% this quarter, so Waterproof Four-tip Beard and Eyebrow Pen is a Fail.

Flapen Score
25
25 / 100
Ranks 10,871 of 10,978 Beauty & Personal Care niches · −23 vs the category median of 48
Market size
$10K/yr52K searches / yr
90-day growth
-94.8%search demand this quarter
Competition
85%top-5 click share · 7 brands · 21 sellers

Flapen Score

Waterproof Four-tip Beard and Eyebrow Pen against its category

The dotted line is the Beauty & Personal Care average. Past it, Waterproof Four-tip Beard and Eyebrow Pen is stronger. Inside it, weaker.

25Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Waterproof Four-tip Beard and Eyebrow Pen market on Amazon at a glance

Shoppers on Amazon United States searched for Waterproof Four-tip Beard and Eyebrow Pen 52K times last year and spent an estimated $10K. The top 5 brands take 95% of clicks. Flapen scores it 25 out of 100, a Fail.

01 · Demand

An estimated 2.0% of those searches ended in a purchase.

Shoppers searched for this 52K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.0% of those searches ended in a purchase. Searches in the last 90 days moved -94.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $10K a year.

Searches, last 12 months
52K
Growth, 90 days vs prior 90
-94.8%
Conversion, latest week
2.0%
Market size, estimated
$10Ka year
Top search term
4 tip eyebrow pen8K searches a year

02 · Price

A sale here is worth $9.68.

Listings sell for $9.68 on average, from $4.97 to $12.54. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 100 to 250 of them. At $9.68 that is $968 to $2K a year per listing.

Average price
$9.68under the $15 to $100 sweet spot
Price range
$4.97–$12.54
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–2K
Units per listing a year
100–250
Revenue per listing a year
$968–$2K
Returns
2.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

91% of listings pay for placement with sponsored ads. 91% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #178 within Eyes. It carries 3,516 reviews at 3.93 stars, so a new listing needs social proof before a better product.

Sponsored listings
91%
Prime listings
91%
Out of stock, average day
0.0%
Average rank
#178in Eyes
Average rating
3.93 starsAmazon United States average 4.42 stars
Average reviews
3,516per listing
Listings tracked
11

04 · Newcomers

2 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
2Amazon's first-year sales bar
Average brand age
36 months

Products

Top Waterproof Four-tip Beard and Eyebrow Pen products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 85% of clicks. A locked shelf that new listings rarely crack.

Brands

7 rising

Sellers

21

Top-5 brand share

95%

Top 20: 100%

Top-5 click share

85%

Top 20: 100%

Open market

2%

  • Brand 143%
  • Brand 227%
  • Brand 320%
  • Brand 43%
  • Brand 53%
  • Brand 62%
  • Open — no brand owns it (1 brand, 2%)

Demand

Waterproof Four-tip Beard and Eyebrow Pen search demand

Weekly searches over the year. Pick a range.

350250Apr '26Apr '26May '26May '26May '26Jun '26Jun '26Jul '26

Search terms

Top Waterproof Four-tip Beard and Eyebrow Pen search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • 4 tip eyebrow pen8K/yr
  • waterproof brow filler7K/yr
  • beard and eyebrow pen6K/yr
  • four tip eyebrow pen3K/yr
  • waterproof four-tip beard and eyebrow pen14K/yr
  • beard and eyebrow detail pen2K/yr
  • natural hair stroke eyebrow3K/yr
  • four tip beard and eyebrow pen3K/yr
  • four points eyebrow pen2K/yr
  • waterproof four tip beard and eyebrow pen2K/yr

Reviews and returns

What reviews say buyers love and hate about Waterproof Four-tip Beard and Eyebrow Pen

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Ease Of Use”
20%of negative reviews mention “Color”
2.4%of orders come back
“Bad color”
A buyer, on “Color”20% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Waterproof Four-tip Beard and Eyebrow Pen questions

Answered from the same tracked data.