Watermelon Shampoo
FailThe top 5 brands take 98% of clicks, so Watermelon Shampoo is a Fail.
- Flapen Score
- 44 / 100Ranks 6,956 of 10,978 Beauty & Personal Care niches · −4 vs the category median of 4844
- Market size
- $62K/yr63K searches / yr
- 90-day growth
- -1.3%search demand this quarter
- Competition
- 74%top-5 click share · 6 brands · 59 sellers
Flapen Score
Watermelon Shampoo against its category
The dotted line is the Beauty & Personal Care average. Past it, Watermelon Shampoo is stronger. Inside it, weaker.
Market
The Watermelon Shampoo market on Amazon at a glance
Shoppers on Amazon United States searched for Watermelon Shampoo 63K times last year and spent an estimated $62K. The top 5 brands take 98% of clicks. Demand peaks in Jul–Aug–Sep–Oct–Nov. Flapen scores it 44 out of 100, a Fail.
01 · Demand
An estimated 6.9% of those searches ended in a purchase.
Shoppers searched for this 63K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.9% of those searches ended in a purchase. Searches in the last 90 days moved -1.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $62K a year.
- Searches, last 12 months
- 63K
- Growth, 90 days vs prior 90
- -1.3%
- Conversion, latest week
- 6.9%
- Market size, estimated
- $62Ka year
- Peak month
- August6.9× the quietest month
- Top search term
- raw sugar kids28K searches a year
02 · Price
A sale here is worth $14.26.
Listings sell for $14.26 on average, from $6.24 to $28.99. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 250 to 500 of them. At $14.26 that is $4K to $7K a year per listing.
- Average price
- $14.26under the $15 to $100 sweet spot
- Price range
- $6.24–$28.99
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $4K–$7K
- Returns
- 0.1%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
42% of listings pay for placement with sponsored ads. 67% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #1,826 within Cleansers. It carries 663 reviews at 4.32 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 42%
- Prime listings
- 67%
- Out of stock, average day
- 0.0%
- Average rank
- #1,826in Cleansers
- Average rating
- 4.32 starsAmazon United States average 4.42 stars
- Average reviews
- 663per listing
- Listings tracked
- 12
04 · Newcomers
0 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 55 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 55 months
Products
Top Watermelon Shampoo products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 74% of clicks. A locked shelf that new listings rarely crack.
Brands
6 falling
Sellers
59
Top-5 brand share
98%
Top 20: 100%
Top-5 click share
74%
Top 20: 100%
Open market
0%
- Brand 155%
- Brand 232%
- Brand 35%
- Brand 43%
- Brand 52%
- Brand 62%
- Open — no brand owns it (0%)
Demand
Watermelon Shampoo search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jul, Aug, Sep, Oct, Nov · busiest ÷ quietest = 6.9×
Search terms
Top Watermelon Shampoo search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- raw sugar kids28K/yr
- raw sugar kids body wash14K/yr
- fairy tales body wash7K/yr
- fairy tales body wash for kids3K/yr
- raw sugar body wash kids4K/yr
- raw kids2K/yr
- raw kids body wash4K/yr
Reviews and returns
What reviews say buyers love and hate about Watermelon Shampoo
We read the reviews and the return reasons for every product selling here.
“Delightful fruit scent that's not over the top sweet”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Watermelon Shampoo questions
Answered from the same tracked data.









