Water Drop Gel Nail Polish

Shoppers searched for this 112K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.7% of those searches ended in a purchase. Searches in the last 90 days moved >1,000% against the 90 days before. Searches, conversion and average price together put the market at an estimated $33K a year.

Searches, last 12 months

112K

Growth, 90 days vs prior 90

>1,000%

Conversion, latest week

2.7%

Market size, estimated

$33Ka year

Top search term

water drop top coat gel26K searches a year

Listings sell for $10.91 on average, from $6.01 to $22.90. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 100 to 250 of them. At $10.91 that is $1K to $3K a year per listing.

Average price

$10.91under the $15 to $100 sweet spot

Price range

$6.01–$22.90

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–3K

Units per listing a year

100–250

Revenue per listing a year

$1K–$3K

Returns

0.4%of orders · Amazon United States median 2.1%

71% of listings pay for placement with sponsored ads. 59% ship with Prime. On an average day, 30.8% of listings are out of stock. The average listing ranks #1,006 within Base & Top Coats. It carries 192 reviews at 3.87 stars, so a new listing needs social proof before a better product.

Sponsored listings

71%

Prime listings

59%

Out of stock, average day

30.8%

Average rank

#1,006in Base & Top Coats

Average rating

3.87 starsAmazon United States average 4.42 stars

Average reviews

192per listing

Listings tracked

17

10 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months

10

Successful launches

6Amazon's first-year sales bar

Average brand age

46 months