Vt Cosmetics Eye Cream

Shoppers searched for this 145K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.8% of those searches ended in a purchase. Searches in the last 90 days moved +12.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $187K a year.

Searches, last 12 months

145K

Growth, 90 days vs prior 90

+12.0%

Conversion, latest week

6.8%

Market size, estimated

$187Ka year

Top search term

numbuzin eye cream54K searches a year

Listings sell for $18.98 on average, from $15.20 to $22.08. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 1,000 to 1,250 of them. At $18.98 that is $19K to $24K a year per listing.

Average price

$18.98inside the $15 to $100 sweet spot

Price range

$15.20–$22.08

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

8K–10K

Units per listing a year

1,000–1,250

Revenue per listing a year

$19K–$24K

Returns

0.8%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.0% of listings are out of stock. The average listing ranks #76 within Eyes. It carries 633 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

1.0%

Average rank

#76in Eyes

Average rating

4.60 starsAmazon United States average 4.42 stars

Average reviews

633per listing

Listings tracked

4

3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 51 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

3Amazon's first-year sales bar

Average brand age

51 months