Volume Hairspray

Shoppers searched for this 176K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.9% of those searches ended in a purchase. Searches in the last 90 days moved -25.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $243K a year.

Searches, last 12 months

176K

Growth, 90 days vs prior 90

-25.2%

Conversion, latest week

7.9%

Market size, estimated

$243Ka year

Peak month

July7.7× the quietest month

Top search term

john frieda volume lift53K searches a year

Listings sell for $17.36 on average, from $6.66 to $68.56. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 250 to 500 of them. At $17.36 that is $4K to $9K a year per listing.

Average price

$17.36inside the $15 to $100 sweet spot

Price range

$6.66–$68.56

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

13K–15K

Units per listing a year

250–500

Revenue per listing a year

$4K–$9K

Returns

0.3%of orders · Amazon United States median 2.1%

36% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 6.2% of listings are out of stock. The average listing ranks #602 within Hair Sprays. It carries 2,612 reviews at 4.27 stars, so a new listing needs social proof before a better product.

Sponsored listings

36%

Prime listings

95%

Out of stock, average day

6.2%

Average rank

#602in Hair Sprays

Average rating

4.27 starsAmazon United States average 4.42 stars

Average reviews

2,612per listing

Listings tracked

22

10 products launched here in the last 12 months. 9 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 77 months on average, so the names here are established.

Launched, last 12 months

10

Successful launches

9Amazon's first-year sales bar

Average brand age

77 months