voloom hair volumizing iron
Skip itBrand-locked demand (top 5 brands take 95% of clicks) — this niche doesn't clear our bar today.
Avg price
Great$67.85avg listing price — sweet spot $15–$100
Price range
Good$19.24–$128.92cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Market size
Good$642K$642K/yr · 305K searches
Conversion
Okay3.1%search→purchase rate — share of searches ending in a sale
Review moat
Okay3,120.3avg incumbent reviews — the moat a new listing must climb
Growth
Bad-13.9%90-day search growth — must beat 0% to launch
Returns
Bad7.4%return rate — above 5% kills the launch gate
Competition
Bad83%top-5 click share — a locked-up shelf
Brand share
Bad95%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, voloom hair volumizing iron is a $642K/yr Amazon United States market (305K searches/yr). The top 5 brands hold 95% of demand. Demand peaks in Jan–Feb–Mar–Dec. Verdict: Skip it — 38/100.
Data updated Jul 14, 2026 · scored weekly · How we score niches
voloom hair volumizing iron market data
- Units sold / yr
- 8K–10K
- avg 750–1,000/product
- Revenue / yr
- $543K–$679K
- units × avg price
- Conversion rate
- 3.1%
- Avg BSR
- #46
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 90%
- Out of stock
- 4.6%
- Avg brand age
- 53 months
- Avg seller age
- 149 days
Competition & brand share
The top 5 products capture 83% of clicks — a locked-up shelf that new listings rarely crack.Brands
7 falling
Sellers
14
Top-5 brand share
95%
Top 20: 100%
Top-5 click share
83%
Top 20: 100%
Open market
2%
- VOLOOM64%
- Bed Head10%
- Harmonize Beauty9%
- CIVEYA7%
- DSHOW5%
- JINRI2%
- Open — no brand owns it (1 brand, 2%)
Demand & seasonality
Weekly Amazon search volume, last 67 weeks — -13.9% search growth over the last 90 days.Peak months: Jan, Feb, Mar, Dec · busiest ÷ quietest = 4.1×
Top voloom hair volumizing iron search terms
- voloom hair volumizing iron77K/yr
- voloom47K/yr
- hair volumizing iron21K/yr
- voloom rootie hair volumizing iron13K/yr
- valoom volume crimper rootie16K/yr
- voloom rootie17K/yr
- root crimper for volume12K/yr
- volumizing hair iron9K/yr
- valoom12K/yr
- volume crimper10K/yr
Top voloom hair volumizing iron products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 10 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Voloom Rootie 3/4 Inch Professional Volumizing Ceramic Hair Iron | Lasting Hair Volume | for Short Or Thin Hair | Adjustable Temp | Auto Shut-Off
VOLOOM$127.724.4★5,986 rev
VOLOOM Classic 1-1/2 Inch Professional Volumizing Ceramic Flat Iron - Hair Volumizer & Styling Tool with Adjustable Temp & Auto Shut-Off for Lasting Volume for Thicker Hair - Heat Resistant Case
VOLOOM$126.944.4★5,986 rev
Bed Head Little Tease Hair Crimper | Small Texture Pumped-Up Volume & Extra Shine | Crimper Hair Tool with Tourmaline Ceramic Coating for Less Damage (1 in)
Bed Head$31.644.3★6,201 rev
Harmonize Beauty VOLOOM 1.5 Hair Crimper Tool for Women - Volumizing Iron for Long Thick Hair - Professional Crimping Iron with Patented Plate Technology - Sleek Design for Instant Volume & Lift
Harmonize Beauty$128.924.7★41 rev
VOLOOM Petite 1 Inch Professional Volumizing Ceramic Flat Iron - Hair Volumizer & Styling Tool with Adjustable Temp & Auto Shut-Off for Lasting Volume for Medium or Fine Hair - Heat Resistant Case
VOLOOM$122.524.4★5,986 rev
Newest
by launch date
CIVEYA Small Hair Volumizing Iron for Thin Fine Hair Root Crimper Hair Tool for Volume Mini Crimping Iron 3 Adjustable Heats Micro Volumizer Tool Rose Pink
CIVEYA$28.3623 rev
Hair Brush JINRI Hair Iron Pumped-Up Volume Adjustable Temp 360 Tail Rotation Lasting Volume for Short Or Thin Hair Dual Voltage (100-240V) Volumizing Hair Iron Purple 1.38 inch (Purple)
JINRI$45.413 rev
CIVEYA Hair Volumizing Iron Root Lifter Micro Crimper Hair Tool for Volume 3 Adjustable Temps Fast Heat Up Worldwide Voltage
CIVEYA$28.0018 rev
Harmonize Beauty VOLOOM 1.5 Hair Crimper Tool for Women - Volumizing Iron for Long Thick Hair - Professional Crimping Iron with Patented Plate Technology - Sleek Design for Instant Volume & Lift
Harmonize Beauty$128.9241 rev
MBHAIR Ceramic Crimper Iron for Volumizing Fluffy Hairstyle Corrugation Crimper Hair Iron Anti Static Ceramic Hair Crimping Iron Adjust Temperature (Purple)
MBHAIR$19.753,672 rev
Trending
90-day click momentumCIVEYA Small Hair Volumizing Iron for Thin Fine Hair Root Crimper Hair Tool for Volume Mini Crimping Iron 3 Adjustable Heats Micro Volumizer Tool Rose Pink
CIVEYA$28.364.4★
CIVEYA Hair Volumizing Iron Root Lifter Micro Crimper Hair Tool for Volume 3 Adjustable Temps Fast Heat Up Worldwide Voltage
CIVEYA$28.003.0★
Hair Brush JINRI Hair Iron Pumped-Up Volume Adjustable Temp 360 Tail Rotation Lasting Volume for Short Or Thin Hair Dual Voltage (100-240V) Volumizing Hair Iron Purple 1.38 inch (Purple)
JINRI$45.415.0★
Bed Head Little Tease Hair Crimper | Small Texture Pumped-Up Volume & Extra Shine | Crimper Hair Tool with Tourmaline Ceramic Coating for Less Damage (1 in)
Bed Head$31.644.3★
Voloom Rootie 3/4 Inch Professional Volumizing Ceramic Hair Iron | Lasting Hair Volume | for Short Or Thin Hair | Adjustable Temp | Auto Shut-Off
VOLOOM$127.724.4★
What buyers say about voloom hair volumizing iron
What buyers praise and complain about, mined from review topics.What buyers love
“Easy to use”
“Much cheaper”
“Good styles”
“heats up quickly”
“This works amazing for my very fine hair”
“Exactly what I wanted”
“Better than the cheaper brands”
“it still holds strong”
“It works very well”
“This is a great product worked very well on setting 3 no burning smell hold on hair for 4-5 seconds perfectly crimped hair arrived in box nice”
What buyers complain about
“it was super expensive”
“Broke after 3 uses”
“Too wide”
“My hair never holds volume—no matter what I try. sprays, powders, teasing”
“won't heat up”
“Does not function”
“to just burns it off”
“As I wrote on my return request--my hair is too fine for the crimp not to show-unfortunately”
“Didnt work for me as advertised”
“I sent this back didnt work on my hair”
Top return reasons
Common questions
- Is voloom hair volumizing iron profitable to sell on Amazon United States?
- The niche generates $642K/yr across 10 tracked products. 2 of 4 products launched in the last 360 days are still selling. 90-day search growth is -13.9%. Flapen's verdict: Skip it (38/100).
- How competitive is the voloom hair volumizing iron niche?
- 7 brands and 14 sellers compete. The top 5 products take 83% of clicks and top 5 brands hold 95% of demand.
- What do buyers complain about in voloom hair volumizing iron?
- Top complaints mined from reviews: Value For Money, Durability, Size-Overall. The return rate is 7.4% — above our launch gate.
- When does demand for voloom hair volumizing iron peak?
- Demand peaks in Jan–Feb–Mar–Dec; the busiest month runs 4.1× the quietest.
- What does it cost to enter the voloom hair volumizing iron niche?
- Listings span $19.24–$128.92; the average listing price is $67.85 (sweet spot $15–$100). The average incumbent carries 3,120 reviews — the moat a new listing must climb.