Vitamin E Oil

Shoppers searched for this 3.3M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 12.0% of those searches ended in a purchase. Searches in the last 90 days moved -9.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $4.3M a year.

Searches, last 12 months

3.3M

Growth, 90 days vs prior 90

-9.7%

Conversion, latest week

12.0%

Market size, estimated

$4.3Ma year

Peak month

January1.3× the quietest month

Top search term

vitamin e oil1.7M searches a year

Listings sell for $11.07 on average, from $4.93 to $25.33. Amazon reports units sold in ranges. This niche sold 300K to 400K a year. The average listing sells 12,500 to 15,000 of them. At $11.07 that is $138K to $166K a year per listing.

Average price

$11.07under the $15 to $100 sweet spot

Price range

$4.93–$25.33

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

300K–400K

Units per listing a year

12,500–15,000

Revenue per listing a year

$138K–$166K

Returns

0.6%of orders · Amazon United States median 2.1%

79% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.3% of listings are out of stock. The average listing ranks #139 within Oils. It carries 11,163 reviews at 4.61 stars, so a new listing needs social proof before a better product.

Sponsored listings

79%

Prime listings

100%

Out of stock, average day

2.3%

Average rank

#139in Oils

Average rating

4.61 starsAmazon United States average 4.42 stars

Average reviews

11,163per listing

Listings tracked

29

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 75 months on average, so the names here are established.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

75 months