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Vitamin C Toner Pads

Fail

The top 5 products take 100% of clicks, so Vitamin C Toner Pads is a Fail.

Flapen Score
46
46 / 100
Ranks 6,013 of 10,978 Beauty & Personal Care niches · −2 vs the category median of 48
Market size
$450K/yr224K searches / yr
90-day growth
+7.7%search demand this quarter
Competition
100%top-5 click share · 2 brands · 6 sellers

Flapen Score

Vitamin C Toner Pads against its category

The dotted line is the Beauty & Personal Care average. Past it, Vitamin C Toner Pads is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Vitamin C Toner Pads market on Amazon at a glance

Shoppers on Amazon United States searched for Vitamin C Toner Pads 224K times last year and spent an estimated $450K. All 2 brands take every click. Demand peaks in Jan–Feb–Mar–Dec. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 10.1% of those searches ended in a purchase.

Shoppers searched for this 224K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.1% of those searches ended in a purchase. Searches in the last 90 days moved +7.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $450K a year.

Searches, last 12 months
224K
Growth, 90 days vs prior 90
+7.7%
Conversion, latest week
10.1%
Market size, estimated
$450Ka year
Peak month
February4.0× the quietest month
Top search term
elemis resurfacing pads65K searches a year

02 · Price

A sale here is worth $19.92.

Listings sell for $19.92 on average, from $16.83 to $25.68. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 5,000 to 6,000 of them. At $19.92 that is $100K to $120K a year per listing.

Average price
$19.92inside the $15 to $100 sweet spot
Price range
$16.83–$25.68
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
25K–30K
Units per listing a year
5,000–6,000
Revenue per listing a year
$100K–$120K
Returns
0.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

67% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #46 within Toners & Astringents. It carries 2,473 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings
67%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#46in Toners & Astringents
Average rating
4.60 starsAmazon United States average 4.42 stars
Average reviews
2,473per listing
Listings tracked
3

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
46 months

Products

Top Vitamin C Toner Pads products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.

Brands

2 falling

Sellers

6

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

0%

  • Brand 175%
  • Brand 225%

Demand

Vitamin C Toner Pads search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb, Mar, Dec · busiest ÷ quietest = 4.0×

Search terms

Top Vitamin C Toner Pads search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • elemis resurfacing pads65K/yr
  • medicube vitamin c pads36K/yr
  • vitamin c pads21K/yr
  • vitamin c toner pads14K/yr
  • innisfree toner pads13K/yr
  • medicube deep vita c pad20K/yr
  • elemis dynamic resurfacing facial pads7K/yr
  • elemis pads7K/yr
  • vitamin c wipes5K/yr
  • innisfree pads4K/yr

Reviews and returns

What reviews say buyers love and hate about Vitamin C Toner Pads

We read the reviews and the return reasons for every product selling here.

23%of positive reviews mention “Suitability Combination Skin”
17%of negative reviews mention “Allergies”
0.8%of orders come back
“Skin Irritation”
A buyer, on “Allergies”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Vitamin C Toner Pads questions

Answered from the same tracked data.