Vitamin C Toner

Shoppers searched for this 58K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.1% of those searches ended in a purchase. Searches in the last 90 days moved -5.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $61K a year.

Searches, last 12 months

58K

Growth, 90 days vs prior 90

-5.2%

Conversion, latest week

7.1%

Market size, estimated

$61Ka year

Peak month

July1.4× the quietest month

Top search term

vitamin c toner45K searches a year

Listings sell for $14.86 on average, from $6.04 to $26.36. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $14.86 that is $1K to $4K a year per listing.

Average price

$14.86under the $15 to $100 sweet spot

Price range

$6.04–$26.36

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

100–250

Revenue per listing a year

$1K–$4K

Returns

0.8%of orders · Amazon United States median 2.1%

79% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 10.0% of listings are out of stock. The average listing ranks #381 within Toners & Astringents. It carries 9,484 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings

79%

Prime listings

100%

Out of stock, average day

10.0%

Average rank

#381in Toners & Astringents

Average rating

4.54 starsAmazon United States average 4.42 stars

Average reviews

9,484per listing

Listings tracked

29

3 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 58 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

2Amazon's first-year sales bar

Average brand age

58 months