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Vitamin C Sunscreen

Fail

The average product has 5,350 reviews to catch up to, so Vitamin C Sunscreen is a Fail.

Flapen Score
49
49 / 100
Top 42% of 10,978 Beauty & Personal Care niches · +1 vs the category median of 48
Market size
$136K/yr178K searches / yr
90-day growth
+6.6%search demand this quarter
Competition
54%top-5 click share · 16 brands · 137 sellers

Flapen Score

Vitamin C Sunscreen against its category

The dotted line is the Beauty & Personal Care average. Past it, Vitamin C Sunscreen is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Vitamin C Sunscreen market on Amazon at a glance

Shoppers on Amazon United States searched for Vitamin C Sunscreen 178K times last year and spent an estimated $136K. The top 5 brands take 84% of clicks. Demand peaks in May. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 3.9% of those searches ended in a purchase.

Shoppers searched for this 178K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.9% of those searches ended in a purchase. Searches in the last 90 days moved +6.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $136K a year.

Searches, last 12 months
178K
Growth, 90 days vs prior 90
+6.6%
Conversion, latest week
3.9%
Market size, estimated
$136Ka year
Peak month
May2.8× the quietest month
Top search term
goodal sunscreen20K searches a year

02 · Price

A sale here is worth $19.66.

Listings sell for $19.66 on average, from $7.17 to $63.22. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At $19.66 that is $2K to $5K a year per listing.

Average price
$19.66inside the $15 to $100 sweet spot
Price range
$7.17–$63.22
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
8K–10K
Units per listing a year
100–250
Revenue per listing a year
$2K–$5K
Returns
0.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

63% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 0.6% of listings are out of stock. The average listing ranks #1,196 within Face Moisturizers. It carries 5,350 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings
63%
Prime listings
93%
Out of stock, average day
0.6%
Average rank
#1,196in Face Moisturizers
Average rating
4.49 starsAmazon United States average 4.42 stars
Average reviews
5,350per listing
Listings tracked
30

04 · Newcomers

4 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 57 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
4Amazon's first-year sales bar
Average brand age
57 months

Products

Top Vitamin C Sunscreen products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 54% of clicks. Leaders hold, but buyers still shop past them.

Brands

16 falling

Sellers

137

Top-5 brand share

84%

Top 20: 100%

Top-5 click share

54%

Top 20: 89%

Open market

14%

  • Brand 144%
  • Brand 232%
  • Brand 33%
  • Brand 43%
  • Brand 53%
  • Brand 62%
  • Open — no brand owns it (10 brands, 14%)

Demand

Vitamin C Sunscreen search demand

Weekly searches over the year, seasonality beneath. Pick a range.

8K6KSpike '25Spike '26AugSepOctNovDecJanFebMarAprMayJun

Peak months: May · busiest ÷ quietest = 2.8×

Search terms

Top Vitamin C Sunscreen search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • goodal sunscreen20K/yr
  • garnier sunscreen18K/yr
  • vitamin c sunscreen15K/yr
  • garnier moisturizer19K/yr
  • garnier face moisturizer18K/yr
  • garnier face cream11K/yr
  • goodal heartleaf calming sunscreen7K/yr
  • garnier cream7K/yr
  • garnier moisture rescue gel16K/yr
  • sunscreen with vitamin c6K/yr

Reviews and returns

What reviews say buyers love and hate about Vitamin C Sunscreen

We read the reviews and the return reasons for every product selling here.

17%of positive reviews mention “Moist/Dry”
11%of negative reviews mention “Allergies”
0.8%of orders come back
“had rash all over”
A buyer, on “Allergies”11% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

22 topics

NegativePositive

FAQ

Common Vitamin C Sunscreen questions

Answered from the same tracked data.