Vitamin C Niacinamide Serum

Shoppers searched for this 167K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.5% of those searches ended in a purchase. Searches in the last 90 days moved -0.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $228K a year.

Searches, last 12 months

167K

Growth, 90 days vs prior 90

-0.2%

Conversion, latest week

8.5%

Market size, estimated

$228Ka year

Peak month

January4.3× the quietest month

Top search term

cetaphil vitamin c serum47K searches a year

Listings sell for $16.09 on average, from $5.86 to $25.59. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 2,000 to 2,500 of them. At $16.09 that is $32K to $40K a year per listing.

Average price

$16.09inside the $15 to $100 sweet spot

Price range

$5.86–$25.59

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

2,000–2,500

Revenue per listing a year

$32K–$40K

Returns

0.1%of orders · Amazon United States median 2.1%

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #182 within Serums. It carries 25,343 reviews at 4.43 stars, so a new listing needs social proof before a better product.

Sponsored listings

88%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#182in Serums

Average rating

4.43 starsAmazon United States average 4.42 stars

Average reviews

25,343per listing

Listings tracked

8

The brands on the shelf have sold for 51 months on average, so the names here are settling in.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

51 months