Vitamin C Face Wash
MaybeAn estimated 0.6% of orders come back. But the top 5 products take 70% of clicks, so Vitamin C Face Wash is a Maybe.
- Flapen Score
- 51 / 100Top 34% of 10,978 Beauty & Personal Care niches · +3 vs the category median of 4851
- Market size
- $268K/yr175K searches / yr
- 90-day growth
- +7.1%search demand this quarter
- Competition
- 70%top-5 click share · 15 brands · 601 sellers
Flapen Score
Vitamin C Face Wash against its category
The dotted line is the Beauty & Personal Care average. Past it, Vitamin C Face Wash is stronger. Inside it, weaker.
Market
The Vitamin C Face Wash market on Amazon at a glance
Shoppers on Amazon United States searched for Vitamin C Face Wash 175K times last year and spent an estimated $268K. The top 5 brands take 77% of clicks. Demand peaks in Oct. Flapen scores it 51 out of 100, a Maybe.
01 · Demand
An estimated 10.6% of those searches ended in a purchase.
Shoppers searched for this 175K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.6% of those searches ended in a purchase. Searches in the last 90 days moved +7.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $268K a year.
- Searches, last 12 months
- 175K
- Growth, 90 days vs prior 90
- +7.1%
- Conversion, latest week
- 10.6%
- Market size, estimated
- $268Ka year
- Peak month
- October1.9× the quietest month
- Top search term
- vitamin c face wash73K searches a year
02 · Price
A sale here is worth $14.43.
Listings sell for $14.43 on average, from $4.21 to $36.89. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 750 to 1,000 of them. At $14.43 that is $11K to $14K a year per listing.
- Average price
- $14.43under the $15 to $100 sweet spot
- Price range
- $4.21–$36.89
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 15K–20K
- Units per listing a year
- 750–1,000
- Revenue per listing a year
- $11K–$14K
- Returns
- 0.6%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.7% of listings are out of stock. The average listing ranks #319 within Cleansers. It carries 4,184 reviews at 4.53 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 83%
- Prime listings
- 100%
- Out of stock, average day
- 2.7%
- Average rank
- #319in Cleansers
- Average rating
- 4.53 starsAmazon United States average 4.42 stars
- Average reviews
- 4,184per listing
- Listings tracked
- 18
04 · Newcomers
1 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 69 months on average, so the names here are established.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 69 months
Products
Top Vitamin C Face Wash products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 70% of clicks. A locked shelf that new listings rarely crack.
Brands
15 falling
Sellers
601
Top-5 brand share
77%
Top 20: 100%
Top-5 click share
70%
Top 20: 100%
Open market
19%
- Brand 125%
- Brand 223%
- Brand 311%
- Brand 49%
- Brand 58%
- Brand 64%
Demand
Vitamin C Face Wash search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Oct · busiest ÷ quietest = 1.9×
Search terms
Top Vitamin C Face Wash search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- vitamin c face wash73K/yr
- soap and glory face wash29K/yr
- vitamin c cleanser21K/yr
- la roche posay vitamin c cleanser7K/yr
- face wash vitamin c6K/yr
- vitamin c facial cleanser6K/yr
- instanatural7K/yr
- vitamin c cleanser face wash7K/yr
- vitamin c face cleanser4K/yr
- instanatural vitamin c cleanser4K/yr
Reviews and returns
What reviews say buyers love and hate about Vitamin C Face Wash
We read the reviews and the return reasons for every product selling here.
“Gave me a rash”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Vitamin C Face Wash questions
Answered from the same tracked data.









