Vitamin C and Collagen Face Serum
FailThe top 5 brands take 100% of clicks, so Vitamin C and Collagen Face Serum is a Fail.
- Flapen Score
- 45 / 100Ranks 6,474 of 10,978 Beauty & Personal Care niches · −3 vs the category median of 4845
- Market size
- $220K/yr134K searches / yr
- 90-day growth
- -8.0%search demand this quarter
- Competition
- 79%top-5 click share · 3 brands · 112 sellers
Flapen Score
Vitamin C and Collagen Face Serum against its category
The dotted line is the Beauty & Personal Care average. Past it, Vitamin C and Collagen Face Serum is stronger. Inside it, weaker.
Market
The Vitamin C and Collagen Face Serum market on Amazon at a glance
Shoppers on Amazon United States searched for Vitamin C and Collagen Face Serum 134K times last year and spent an estimated $220K. All 3 brands take every click. Demand peaks in May. Flapen scores it 45 out of 100, a Fail.
01 · Demand
An estimated 10.5% of those searches ended in a purchase.
Shoppers searched for this 134K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.5% of those searches ended in a purchase. Searches in the last 90 days moved -8.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $220K a year.
- Searches, last 12 months
- 134K
- Growth, 90 days vs prior 90
- -8.0%
- Conversion, latest week
- 10.5%
- Market size, estimated
- $220Ka year
- Peak month
- May5.7× the quietest month
- Top search term
- neutrogena vitamin c serum22K searches a year
02 · Price
A sale here is worth $15.63.
Listings sell for $15.63 on average, from $8.99 to $24.06. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 750 to 1,000 of them. At $15.63 that is $12K to $16K a year per listing.
- Average price
- $15.63inside the $15 to $100 sweet spot
- Price range
- $8.99–$24.06
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 13K–15K
- Units per listing a year
- 750–1,000
- Revenue per listing a year
- $12K–$16K
- Returns
- 0.7%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #386 within Serums. It carries 3,610 reviews at 4.41 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 83%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #386in Serums
- Average rating
- 4.41 starsAmazon United States average 4.42 stars
- Average reviews
- 3,610per listing
- Listings tracked
- 12
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 55 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 55 months
Products
Top Vitamin C and Collagen Face Serum products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 79% of clicks. A locked shelf that new listings rarely crack.
Brands
3 falling
Sellers
112
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
79%
Top 20: 100%
Open market
0%
- Brand 158%
- Brand 224%
- Brand 318%
Demand
Vitamin C and Collagen Face Serum search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: May · busiest ÷ quietest = 5.7×
Search terms
Top Vitamin C and Collagen Face Serum search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- neutrogena vitamin c serum22K/yr
- by nature vitamin c and collagen18K/yr
- neutrogena vitamin c16K/yr
- by nature13K/yr
- skin 2.0 vitamin c and collagen11K/yr
- neutrogena collagen bank vitamin c serum7K/yr
- vitamin c and collagen serum5K/yr
- vitamin c collagen serum5K/yr
- neutrogena vitamin c serum for face4K/yr
- by nature face wash4K/yr
Reviews and returns
What reviews say buyers love and hate about Vitamin C and Collagen Face Serum
We read the reviews and the return reasons for every product selling here.
“very strong smell”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
21 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Vitamin C and Collagen Face Serum questions
Answered from the same tracked data.









