Vitamin a Serum
FailThe top 5 brands take 100% of clicks, so Vitamin a Serum is a Fail.
- Flapen Score
- 37 / 100Ranks 9,560 of 10,978 Beauty & Personal Care niches · −11 vs the category median of 4837
- Market size
- $102K/yr59K searches / yr
- 90-day growth
- -7.6%search demand this quarter
- Competition
- 93%top-5 click share · 5 brands · 574 sellers
Flapen Score
Vitamin a Serum against its category
The dotted line is the Beauty & Personal Care average. Past it, Vitamin a Serum is stronger. Inside it, weaker.
Market
The Vitamin a Serum market on Amazon at a glance
Shoppers on Amazon United States searched for Vitamin a Serum 59K times last year and spent an estimated $102K. All 5 brands take every click. Flapen scores it 37 out of 100, a Fail.
01 · Demand
An estimated 8.8% of those searches ended in a purchase.
Shoppers searched for this 59K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.8% of those searches ended in a purchase. Searches in the last 90 days moved -7.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $102K a year.
- Searches, last 12 months
- 59K
- Growth, 90 days vs prior 90
- -7.6%
- Conversion, latest week
- 8.8%
- Market size, estimated
- $102Ka year
- Peak month
- December2.8× the quietest month
- Top search term
- vitamin a serum14K searches a year
02 · Price
A sale here is worth $19.65.
Listings sell for $19.65 on average, from $5.86 to $27.69. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 500 to 750 of them. At $19.65 that is $10K to $15K a year per listing.
- Average price
- $19.65inside the $15 to $100 sweet spot
- Price range
- $5.86–$27.69
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 500–750
- Revenue per listing a year
- $10K–$15K
- Returns
- 0.1%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
71% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #605 within Serums. It carries 9,777 reviews at 4.64 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 71%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #605in Serums
- Average rating
- 4.64 starsAmazon United States average 4.42 stars
- Average reviews
- 9,777per listing
- Listings tracked
- 7
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 63 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 63 months
Products
Top Vitamin a Serum products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 16, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Mad Hippie Vitamin A Serum with Hyaluronic Acid - Hydrating Serum Anti-Aging Skin-Tightening Skin-Brightening Serum Exfoliating Retinoid Serum Retinol Alternative 1.02 Oz
- Price
- $27.69
- Rating
- 4.6/5
- Reviews
- 2,540
- Age
- 11y ago

Mad Hippie Super A Retinol Serum for Face Potent Skin Repair & Anti-Aging Serum with 3 Retinoids Bakuchiol + Hydrating Hyaluronic Acid 1.02 Oz
- Price
- $27.52
- Rating
- 4.7/5
- Reviews
- 456
- Age
- 8y ago

Why Not Natural Vitamin A Drops 10000 IU - Liquid retinyl Palmitate with Coconut MCT Oil Vegan VIT A Supplement for Skin - 1 oz sublingual Tincture
- Price
- $19.04
- Rating
- 4.6/5
- Reviews
- 1,486
- Age
- 4y ago

celimax The Vita A Retinol Shot Tightening Serum | with Pure Vitamin A Retinol Peptide Pore Minimizer Wrinkles & Fine Lines Firmer Skin Anti-Aging Skin Smoothing Korean Skin Care Gift 30ml
- Price
- $20.14
- Rating
- 4.6/5
- Reviews
- 3,083
- Age
- 1y ago

Sweet Chef Carrot Ginger + Salicylic Acid Pore Cleanser - Foaming Face Wash and Gentle Cleanser for Blemish Prone Skin - Brightening Ginger Pore Minimizer Carrot and Exfoliating Face Wash (5 fl oz)
- Price
- $10.60
- Rating
- 4.6/5
- Reviews
- 148
- Age
- 4y ago
Trending
estimated 90-day click momentum
celimax The Vita A Retinol Shot Tightening Serum | with Pure Vitamin A Retinol Peptide Pore Minimizer Wrinkles & Fine Lines Firmer Skin Anti-Aging Skin Smoothing Korean Skin Care Gift 30ml
- Price
- $20.14
- Rating
- 4.6/5
- Reviews
- 3,083
- Age
- 1y ago

Mad Hippie Corrective Peptide Serum for Face Skin-Tightening Collagen Peptides Anti-Wrinkle Essentials 1.02 Fl Oz
- Price
- $26.70
- Rating
- 4.7/5
- Reviews
- 510
- Age
- 3y ago

The Ordinary Niacinamide 10% + Zinc 1% Smoothing Serum for Blemish-Prone Skin 1 Fl Oz
- Price
- $5.86
- Rating
- 4.7/5
- Reviews
- 60,215
- Age
- 9y ago

Mad Hippie Vitamin A Serum with Hyaluronic Acid - Hydrating Serum Anti-Aging Skin-Tightening Skin-Brightening Serum Exfoliating Retinoid Serum Retinol Alternative 1.02 Oz
- Price
- $27.69
- Rating
- 4.6/5
- Reviews
- 2,540
- Age
- 11y ago

Mad Hippie Super A Retinol Serum for Face Potent Skin Repair & Anti-Aging Serum with 3 Retinoids Bakuchiol + Hydrating Hyaluronic Acid 1.02 Oz
- Price
- $27.52
- Rating
- 4.7/5
- Reviews
- 456
- Age
- 8y ago
Newest
by launch date
celimax The Vita A Retinol Shot Tightening Serum | with Pure Vitamin A Retinol Peptide Pore Minimizer Wrinkles & Fine Lines Firmer Skin Anti-Aging Skin Smoothing Korean Skin Care Gift 30ml
- Price
- $20.14
- Rating
- 4.6/5
- Reviews
- 3,083
- Age
- 1y ago

Mad Hippie Corrective Peptide Serum for Face Skin-Tightening Collagen Peptides Anti-Wrinkle Essentials 1.02 Fl Oz
- Price
- $26.70
- Rating
- 4.7/5
- Reviews
- 510
- Age
- 3y ago

Sweet Chef Carrot Ginger + Salicylic Acid Pore Cleanser - Foaming Face Wash and Gentle Cleanser for Blemish Prone Skin - Brightening Ginger Pore Minimizer Carrot and Exfoliating Face Wash (5 fl oz)
- Price
- $10.60
- Rating
- 4.6/5
- Reviews
- 148
- Age
- 4y ago

Why Not Natural Vitamin A Drops 10000 IU - Liquid retinyl Palmitate with Coconut MCT Oil Vegan VIT A Supplement for Skin - 1 oz sublingual Tincture
- Price
- $19.04
- Rating
- 4.6/5
- Reviews
- 1,486
- Age
- 4y ago

Mad Hippie Super A Retinol Serum for Face Potent Skin Repair & Anti-Aging Serum with 3 Retinoids Bakuchiol + Hydrating Hyaluronic Acid 1.02 Oz
- Price
- $27.52
- Rating
- 4.7/5
- Reviews
- 456
- Age
- 8y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 93% of clicks. A locked shelf that new listings rarely crack.
Brands
5 rising
Sellers
574
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
93%
Top 20: 100%
Open market
0%
- Mad Hippie79%
- Why Not Natural10%
- celimax5%
- Sweet Chef4%
- The Ordinary3%
Demand
Vitamin a Serum search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 2.8×
Search terms
Top Vitamin a Serum search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- vitamin a serum14K/yr
- vitamin a serum for face11K/yr
- mad hippie super a serum8K/yr
- vitamin a for face5K/yr
- mad hippie vitamin a serum4K/yr
- mad hippie vitamin a4K/yr
- sweet chef skincare4K/yr
- mad hippie retinol serum2K/yr
- sweet chef3K/yr
- vitamin a face serum2K/yr
Reviews and returns
What reviews say buyers love and hate about Vitamin a Serum
We read the reviews and the return reasons for every product selling here.
“Irritating”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Vitamin a Serum questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









