Viking Hair
MaybeAn estimated 1.1% of orders come back. But shoppers spend an estimated $47K a year here, so Viking Hair is a Maybe.
- Flapen Score
- 52 / 100Top 29% of 10,978 Beauty & Personal Care niches · +4 vs the category median of 4852
- Market size
- $47K/yr53K searches / yr
- 90-day growth
- +1.0%search demand this quarter
- Competition
- 51%top-5 click share · 20 brands · 21 sellers
Flapen Score
Viking Hair against its category
The dotted line is the Beauty & Personal Care average. Past it, Viking Hair is stronger. Inside it, weaker.
Market
The Viking Hair market on Amazon at a glance
Shoppers on Amazon United States searched for Viking Hair 53K times last year and spent an estimated $47K. The top 5 brands take 70% of clicks. Flapen scores it 52 out of 100, a Maybe.
01 · Demand
An estimated 5.9% of those searches ended in a purchase.
Shoppers searched for this 53K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.9% of those searches ended in a purchase. Searches in the last 90 days moved +1.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $47K a year.
- Searches, last 12 months
- 53K
- Growth, 90 days vs prior 90
- +1.0%
- Conversion, latest week
- 5.9%
- Market size, estimated
- $47Ka year
- Top search term
- celtic hair accessories18K searches a year
02 · Price
A sale here is worth $14.87.
Listings sell for $14.87 on average, from $4.82 to $23.27. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $14.87 that is $0 to $1K a year per listing.
- Average price
- $14.87under the $15 to $100 sweet spot
- Price range
- $4.82–$23.27
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$1K
- Returns
- 1.1%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.2% of listings are out of stock. The average listing ranks #1,784 within Clips & Barrettes. It carries 2,747 reviews at 4.17 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 90%
- Prime listings
- 100%
- Out of stock, average day
- 4.2%
- Average rank
- #1,784in Clips & Barrettes
- Average rating
- 4.17 starsAmazon United States average 4.42 stars
- Average reviews
- 2,747per listing
- Listings tracked
- 29
04 · Newcomers
1 of last year's 10 launches cleared the first-year sales bar.
10 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.
- Launched, last 12 months
- 10
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 40 months
Products
Top Viking Hair products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 51% of clicks. Leaders hold, but buyers still shop past them.
Brands
20 falling
Sellers
21
Top-5 brand share
70%
Top 20: 100%
Top-5 click share
51%
Top 20: 86%
Open market
27%
- Brand 140%
- Brand 210%
- Brand 38%
- Brand 47%
- Brand 54%
- Brand 63%
Demand
Viking Hair search demand
Weekly searches over the year. Pick a range.
Search terms
Top Viking Hair search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- celtic hair accessories18K/yr
- viking hair15K/yr
- viking braids7K/yr
- smooth viking6K/yr
- viking hair clips6K/yr
- smooth viking hydrating fiber cream1K/yr
Reviews and returns
What reviews say buyers love and hate about Viking Hair
We read the reviews and the return reasons for every product selling here.
“leaves a scent that is terrible”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Viking Hair questions
Answered from the same tracked data.









