Is vichy liftactiv supreme profitable to sell on Amazon United States?

The niche generates $65K/yr across 10 tracked products. 90-day search growth is -28.4%. Flapen's verdict: Skip it (35/100).

How competitive is the vichy liftactiv supreme niche?

2 brands and 5 sellers compete. The top 5 products take 80% of clicks and top 5 brands hold 100% of demand.

What do buyers complain about in vichy liftactiv supreme?

Top complaints mined from reviews: Moist/Dry, Functionality-Overall, Allergies. The return rate is 1.1%.

When does demand for vichy liftactiv supreme peak?

Demand peaks in Dec; the busiest month runs 1.8× the quietest.

What does it cost to enter the vichy liftactiv supreme niche?

Listings span $18.89–$44.80; the average listing price is $36.68 (sweet spot $15–$100). The average incumbent carries 3,449 reviews — the moat a new listing must climb.

vichy liftactiv supreme

Skip it

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Avg price

Incredible$36.68

avg listing price — sweet spot $15–$100

Price range

Incredible$18.89–$44.80

cheapest to priciest tracked listing — scored on the share inside $15–$100

Returns

Great1.1%

return rate — above 5% kills the launch gate

Conversion

Okay3.3%

search→purchase rate — share of searches ending in a sale

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Review moat

Okay3,449.3

avg incumbent reviews — the moat a new listing must climb

Market size

Bad$65K

$65K/yr · 53K searches

Competition

Bad80%

top-5 click share — a locked-up shelf

Growth

Bad-28.4%

90-day search growth — must beat 0% to launch

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, vichy liftactiv supreme is a $65K/yr Amazon United States market (53K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Dec. Verdict: Skip it — 35/100.

Data updated Jul 16, 2026 · scored weekly · How we score niches

vichy liftactiv supreme market data

Units sold / yr: 2K–3K; avg 100–250/product
Revenue / yr: $73K–$92K; units × avg price
Conversion rate: 3.3%
Avg BSR: #537
Page quality: 0%
Prime: 100%
Sponsored: 80%
Out of stock: 0.0%
Avg brand age: 64 months
Avg seller age: 145 days

Competition & brand share

The top 5 products capture 80% of clicks — a locked-up shelf that new listings rarely crack.

Brands

2 rising

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

80%

Top 20: 100%

Open market

VICHY98%
L'Oreal Paris2%

Demand & seasonality

Weekly Amazon search volume, last 101 weeks — -28.4% search growth over the last 90 days.

Peak months: Dec · busiest ÷ quietest = 1.8×

Open Trend

Top vichy liftactiv supreme search terms

vichy liftactiv35K/yr -34.6%4.4% conv.
vichy liftactiv collagen specialist14K/yr -16.4%1.3% conv.
vichy liftactiv supreme4K/yr -19.4%3.7% conv.

All search terms

Top vichy liftactiv supreme products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 10 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Vichy LiftActiv Supreme Anti Aging Face Moisturizer Anti Wrinkle Cream Firming and Hydrating Cream to Smoothe Skin Day Cream Suitable for Sensitive Skin

VICHY$40.624.5★3,782 rev

Vichy LiftActiv Vitamin C Serum For Face Brightening Serum With 16% Pure Vitamin C + Hyaluronic Acid + Vitamin E Improves Radiance & Firmness Anti Aging Protects Skin From Discoloration

VICHY$31.154.4★7,816 rev

VICHY Liftactiv B3 Tone Correcting Night Cream 4% Niacinamide + 0.15% Pure Retinol Anti Aging Face Cream Evens Skin Tone Fade Dark Spots & Smooth Wrinkles Formula Minimizes Risk Of Irritation

VICHY$36.674.5★569 rev

Vichy LiftActiv B3 Serum 8% Niacinamide + Melasyl + Glycolic Acid Anti-Aging Dark Spot Corrector for Uneven Skin Tone Lightweight Face Serum for Women & Men Non-Sticky

VICHY$39.964.5★3,623 rev

Vichy LiftActiv Supreme Night Cream Anti Aging Face Cream with Vitamin C and Rhamnose to Firm and Brighten Suitable for Sensitive Skin

VICHY$44.804.5★3,958 rev

Newest

by launch date

LOreal Paris Revitalift Triple Power Face Serum with Tri-Peptides Hyaluronic Acid and Vitamin C Anti Aging Anti Wrinkle Serum to Firm and Brighten 1 FL oz + Sample

L'Oreal Paris$18.891,644 rev

1y ago

Vichy LiftActiv Vitamin C Serum For Face Brightening Serum With 16% Pure Vitamin C + Hyaluronic Acid + Vitamin E Improves Radiance & Firmness Anti Aging Protects Skin From Discoloration

VICHY$31.157,816 rev

1y ago

VICHY Liftactiv B3 Tone Correcting Night Cream 4% Niacinamide + 0.15% Pure Retinol Anti Aging Face Cream Evens Skin Tone Fade Dark Spots & Smooth Wrinkles Formula Minimizes Risk Of Irritation

VICHY$36.67569 rev

2y ago

VICHY LiftActiv H.A. Anti-Wrinkle Firming Cream Fragrance Free Anti Aging Face Cream With Vitamin C & Hyaluronic Acid Smoothing & Firming For Wrinkles Visibly Plumps Skin & Improves Radiance

VICHY$39.253,782 rev

2y ago

Vichy LiftActiv Pure Retinol Serum for Face Anti-Aging Face Serum for Wrinkles & Fine Lines .2% Retinol + Peptides Resurfaces Skin Sexture To Smooth & Firm Skin 1 Fl. Oz.

VICHY$41.191,373 rev

3y ago

What buyers say about vichy liftactiv supreme

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall18%

“Good quality”

Suitability Combination Skin13%

“Works great on my sensitive skin”

Moist/Dry10%

“Nice and moisturizing”

Soft Feel9%

“Soft skin”

Brightness/Shine/Glow5%

“My friends tell me my face has a beautiful glow”

Value For Money5%

“Excellent value for the price”

Absorbency5%

“This serum absorbs quickly and makes my skin look smoother and brighter”

Wrinkle3%

“Smooth out texture, light and hyper pigmentation softens fine wrinkles”

Advertised Vs Actual Product3%

“As Advertised”

Texture/Consistency-Overall2%

“Perfect lightweight texture”

What buyers complain about

Moist/Dry11%

“not the moisturizer”

Functionality-Overall8%

“Didnt work for me”

Allergies7%

“Irritated my skin”

Color6%

“This one is lighter in color”

Value For Money6%

“Pricey”

Suitability Dry Skin5%

“Maybe it's just not the right serum for my extremely dry skin”

Smell5%

“It has a weird smell when its supposed to be unscented”

Advertised Vs Actual Product5%

“found this product false”

Skin Health4%

“Made my skin break out”

Adhesion/Stickiness3%

“But I can't give it five stars for two reasons: it leaves my skin feeling sticky”

Top return reasons

Advertised Vs Actual Product13%

Product Condition12%

Functionality-Overall11%

Smell8%

Value For Money7%

Skin Health6%

Adhesion/Stickiness5%

Moist/Dry5%

Color5%

Texture/Consistency-Overall3%

Common questions

Is vichy liftactiv supreme profitable to sell on Amazon United States?: The niche generates $65K/yr across 10 tracked products. 90-day search growth is -28.4%. Flapen's verdict: Skip it (35/100).
How competitive is the vichy liftactiv supreme niche?: 2 brands and 5 sellers compete. The top 5 products take 80% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in vichy liftactiv supreme?: Top complaints mined from reviews: Moist/Dry, Functionality-Overall, Allergies. The return rate is 1.1%.
When does demand for vichy liftactiv supreme peak?: Demand peaks in Dec; the busiest month runs 1.8× the quietest.
What does it cost to enter the vichy liftactiv supreme niche?: Listings span $18.89–$44.80; the average listing price is $36.68 (sweet spot $15–$100). The average incumbent carries 3,449 reviews — the moat a new listing must climb.