Vegan Skincare
FailThe top 5 brands take 100% of clicks, so Vegan Skincare is a Fail.
- Flapen Score
- 48 / 100Ranks 5,071 of 10,978 Beauty & Personal Care niches · on the category median48
- Market size
- $439K/yr119K searches / yr
- 90-day growth
- -12.8%search demand this quarter
- Competition
- 96%top-5 click share · 2 brands · 24 sellers
Flapen Score
Vegan Skincare against its category
The dotted line is the Beauty & Personal Care average. Past it, Vegan Skincare is stronger. Inside it, weaker.
Market
The Vegan Skincare market on Amazon at a glance
Shoppers on Amazon United States searched for Vegan Skincare 119K times last year and spent an estimated $439K. All 2 brands take every click. Demand peaks in May. Flapen scores it 48 out of 100, a Fail.
01 · Demand
An estimated 12.6% of those searches ended in a purchase.
Shoppers searched for this 119K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 12.6% of those searches ended in a purchase. Searches in the last 90 days moved -12.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $439K a year.
- Searches, last 12 months
- 119K
- Growth, 90 days vs prior 90
- -12.8%
- Conversion, latest week
- 12.6%
- Market size, estimated
- $439Ka year
- Peak month
- May5.2× the quietest month
- Top search term
- pregnancy safe skin care54K searches a year
02 · Price
A sale here is worth $29.30.
Listings sell for $29.30 on average, from $21.35 to $49.25. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 750 to 1,000 of them. At $29.30 that is $22K to $29K a year per listing.
- Average price
- $29.30inside the $15 to $100 sweet spot
- Price range
- $21.35–$49.25
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 10K–13K
- Units per listing a year
- 750–1,000
- Revenue per listing a year
- $22K–$29K
- Returns
- 1.1%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #292 within Lotions. It carries 863 reviews at 4.47 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 83%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #292in Lotions
- Average rating
- 4.47 starsAmazon United States average 4.42 stars
- Average reviews
- 863per listing
- Listings tracked
- 6
04 · Newcomers
1 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 74 months on average, so the names here are established.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 74 months
Products
Top Vegan Skincare products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 96% of clicks. A locked shelf that new listings rarely crack.
Brands
2 falling
Sellers
24
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
96%
Top 20: 100%
Open market
0%
- Brand 164%
- Brand 236%
Demand
Vegan Skincare search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: May · busiest ÷ quietest = 5.2×
Search terms
Top Vegan Skincare search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- pregnancy safe skin care54K/yr
- summer fridays belly balm17K/yr
- summer fridays babymoon belly balm7K/yr
- honest serum8K/yr
- honest vitamin c serum8K/yr
- summer friday belly balm4K/yr
- pregnancy safe skincare4K/yr
- honest vitamin c2K/yr
- honest vitamin c radiance serum3K/yr
- honest serum for face2K/yr
Reviews and returns
What reviews say buyers love and hate about Vegan Skincare
We read the reviews and the return reasons for every product selling here.
“I cannot get past the scent— it smells like vomit”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
21 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Vegan Skincare questions
Answered from the same tracked data.









