Vegan Shampoo

Shoppers searched for this 351K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.5% of those searches ended in a purchase. Searches in the last 90 days moved +23.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $206K a year.

Searches, last 12 months

351K

Growth, 90 days vs prior 90

+23.4%

Conversion, latest week

4.5%

Market size, estimated

$206Ka year

Peak month

May1.3× the quietest month

Top search term

love beauty and planet shampoo165K searches a year

Listings sell for $12.96 on average, from $6.86 to $32.78. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 1,000 to 1,250 of them. At $12.96 that is $13K to $16K a year per listing.

Average price

$12.96under the $15 to $100 sweet spot

Price range

$6.86–$32.78

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

25K–30K

Units per listing a year

1,000–1,250

Revenue per listing a year

$13K–$16K

Returns

0.5%of orders · Amazon United States median 2.1%

7% of listings pay for placement with sponsored ads. 74% ship with Prime. On an average day, 11.9% of listings are out of stock. The average listing ranks #1,875 within Shampoo & Conditioner Sets. It carries 2,045 reviews at 4.43 stars, so a new listing needs social proof before a better product.

Sponsored listings

7%

Prime listings

74%

Out of stock, average day

11.9%

Average rank

#1,875in Shampoo & Conditioner Sets

Average rating

4.43 starsAmazon United States average 4.42 stars

Average reviews

2,045per listing

Listings tracked

27

The brands on the shelf have sold for 70 months on average, so the names here are established.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

70 months