Vegan Lip Balm

Shoppers searched for this 89K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.8% of those searches ended in a purchase. Searches in the last 90 days moved -18.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $53K a year.

Searches, last 12 months

89K

Growth, 90 days vs prior 90

-18.1%

Conversion, latest week

4.8%

Market size, estimated

$53Ka year

Peak month

December3.6× the quietest month

Top search term

vegan lip balm57K searches a year

Listings sell for $12.32 on average, from $1.82 to $24.67. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $12.32 that is $1K to $3K a year per listing.

Average price

$12.32under the $15 to $100 sweet spot

Price range

$1.82–$24.67

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

100–250

Revenue per listing a year

$1K–$3K

Returns

0.7%of orders · Amazon United States median 2.1%

78% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #379 within Lip Care. It carries 6,535 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings

78%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#379in Lip Care

Average rating

4.52 starsAmazon United States average 4.42 stars

Average reviews

6,535per listing

Listings tracked

18

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 60 months on average, so the names here are established.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

60 months