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Vayose No Shampoo Hair Brush

Fail

Demand is soft, at -63.7% this quarter, so Vayose No Shampoo Hair Brush is a Fail.

Flapen Score
42
42 / 100
Ranks 7,858 of 10,978 Beauty & Personal Care niches · −6 vs the category median of 48
Market size
$328K/yr180K searches / yr
90-day growth
-63.7%search demand this quarter
Competition
82%top-5 click share · 8 brands · 10 sellers

Flapen Score

Vayose No Shampoo Hair Brush against its category

The dotted line is the Beauty & Personal Care average. Past it, Vayose No Shampoo Hair Brush is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Vayose No Shampoo Hair Brush market on Amazon at a glance

Shoppers on Amazon United States searched for Vayose No Shampoo Hair Brush 180K times last year and spent an estimated $328K. The top 5 brands take 91% of clicks. Demand peaks in Apr–Dec. Flapen scores it 42 out of 100, a Fail.

01 · Demand

An estimated 6.3% of those searches ended in a purchase.

Shoppers searched for this 180K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.3% of those searches ended in a purchase. Searches in the last 90 days moved -63.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $328K a year.

Searches, last 12 months
180K
Growth, 90 days vs prior 90
-63.7%
Conversion, latest week
6.3%
Market size, estimated
$328Ka year
Peak month
December6.9× the quietest month
Top search term
vayose hair brush44K searches a year

02 · Price

A sale here is worth $29.02.

Listings sell for $29.02 on average, from $9.82 to $64.91. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At $29.02 that is $7K to $15K a year per listing.

Average price
$29.02inside the $15 to $100 sweet spot
Price range
$9.82–$64.91
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
250–500
Revenue per listing a year
$7K–$15K
Returns
2.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #631 within Hair Brushes. It carries 4,818 reviews at 4.43 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#631in Hair Brushes
Average rating
4.43 starsAmazon United States average 4.42 stars
Average reviews
4,818per listing
Listings tracked
11

04 · Newcomers

1 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 50 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
1Amazon's first-year sales bar
Average brand age
50 months

Products

Top Vayose No Shampoo Hair Brush products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 82% of clicks. A locked shelf that new listings rarely crack.

Brands

8 falling

Sellers

10

Top-5 brand share

91%

Top 20: 100%

Top-5 click share

82%

Top 20: 100%

Open market

5%

  • Brand 143%
  • Brand 226%
  • Brand 311%
  • Brand 47%
  • Brand 54%
  • Brand 64%
  • Open — no brand owns it (2 brands, 5%)

Demand

Vayose No Shampoo Hair Brush search demand

Weekly searches over the year, seasonality beneath. Pick a range.

40K30KHoliday '24Spike '25Prime Day '25Holiday '25DecMarJunAugNovMarMay

Peak months: Apr, Dec · busiest ÷ quietest = 6.9×

Search terms

Top Vayose No Shampoo Hair Brush search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • vayose hair brush44K/yr
  • bestool hair brush10K/yr
  • vayose no shampoo hair brush64K/yr
  • no shampoo hair brush32K/yr
  • vayose brush10K/yr
  • bestool boar bristle hair brush3K/yr
  • vayose10K/yr
  • no shampoo brush5K/yr
  • no shampoo hair brush vayose3K/yr

Reviews and returns

What reviews say buyers love and hate about Vayose No Shampoo Hair Brush

We read the reviews and the return reasons for every product selling here.

23%of positive reviews mention “Brush Quality”
9%of negative reviews mention “Hair Related”
2.0%of orders come back
“Pulls your hair out”
A buyer, on “Hair Related”9% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Vayose No Shampoo Hair Brush questions

Answered from the same tracked data.