Vatika Hair Oil

Shoppers searched for this 186K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.4% of those searches ended in a purchase. Searches in the last 90 days moved -8.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $93K a year.

Searches, last 12 months

186K

Growth, 90 days vs prior 90

-8.7%

Conversion, latest week

4.4%

Market size, estimated

$93Ka year

Peak month

September5.3× the quietest month

Top search term

indian hair care57K searches a year

Listings sell for $11.36 on average, from $6.12 to $29.66. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At $11.36 that is $3K to $6K a year per listing.

Average price

$11.36under the $15 to $100 sweet spot

Price range

$6.12–$29.66

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

8K–10K

Units per listing a year

250–500

Revenue per listing a year

$3K–$6K

Returns

0.7%of orders · Amazon United States median 2.1%

73% of listings pay for placement with sponsored ads. 77% ship with Prime. On an average day, 1.4% of listings are out of stock. The average listing ranks #582 within Hair Treatment Oils. It carries 4,241 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings

73%

Prime listings

77%

Out of stock, average day

1.4%

Average rank

#582in Hair Treatment Oils

Average rating

4.51 starsAmazon United States average 4.42 stars

Average reviews

4,241per listing

Listings tracked

22

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 69 months on average, so the names here are established.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

69 months