Vanman
MaybeAn estimated 0.5% of orders come back. But the top 5 brands take 100% of clicks, so Vanman is a Maybe.
- Flapen Score
- 57 / 100Top 14% of 10,978 Beauty & Personal Care niches · +9 vs the category median of 4857
- Market size
- $273K/yr105K searches / yr
- 90-day growth
- +7.0%search demand this quarter
- Competition
- 64%top-5 click share · 2 brands · 4 sellers
Flapen Score
Vanman against its category
The dotted line is the Beauty & Personal Care average. Past it, Vanman is stronger. Inside it, weaker.
Market
The Vanman market on Amazon at a glance
Shoppers on Amazon United States searched for Vanman 105K times last year and spent an estimated $273K. All 2 brands take every click. Demand peaks in Jan–Nov–Dec. Flapen scores it 57 out of 100, a Maybe.
01 · Demand
An estimated 10.5% of those searches ended in a purchase.
Shoppers searched for this 105K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.5% of those searches ended in a purchase. Searches in the last 90 days moved +7.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $273K a year.
- Searches, last 12 months
- 105K
- Growth, 90 days vs prior 90
- +7.0%
- Conversion, latest week
- 10.5%
- Market size, estimated
- $273Ka year
- Peak month
- January2.4× the quietest month
- Top search term
- vanman58K searches a year
02 · Price
A sale here is worth $24.84.
Listings sell for $24.84 on average, from $11.70 to $60.31. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At $24.84 that is $6K to $12K a year per listing.
- Average price
- $24.84inside the $15 to $100 sweet spot
- Price range
- $11.70–$60.31
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $6K–$12K
- Returns
- 0.5%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
88% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #321 within Face Moisturizers. It carries 616 reviews at 4.29 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 88%
- Prime listings
- 88%
- Out of stock, average day
- 0.0%
- Average rank
- #321in Face Moisturizers
- Average rating
- 4.29 starsAmazon United States average 4.42 stars
- Average reviews
- 616per listing
- Listings tracked
- 17
04 · Newcomers
5 of last year's 5 launches cleared the first-year sales bar.
5 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.
- Launched, last 12 months
- 5
- Successful launches
- 5Amazon's first-year sales bar
- Average brand age
- 38 months
Products
Top Vanman products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 16, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Vanmans Tallow and Honey Balm With No Added Scent - Face Moisturizer with Grass-Fed/Finished Beef Tallow for Skin Organic Raw Honey and Beeswax Cold Pressed Olive Oil - 2 oz
- Price
- $28.21
- Rating
- 4.5/5
- Reviews
- 1,772
- Age
- 3y ago

VanMan Sweet Onion Shampoo 8 oz Glass Bottle Gentle Cleanser with Organic Olive Oil Honey & Chamomile Nourishing Hair Wash for All Types Healthy Fuller-Looking Hair No Onion Scent
- Price
- $18.78
- Rating
- 4.1/5
- Reviews
- 231
- Age
- 9mo ago

Vanmans - Mint and Bone Tooth Powder Toothpaste - Remineralizing Tooth Powder with Cattle Bone Derived Hydroxyapatite Bentonite Clay Peppermint Oil and Baking Soda - 2.2 oz
- Price
- $26.15
- Rating
- 4.0/5
- Reviews
- 451
- Age
- 3y ago

Vanmans - Miracle Tooth Cleaning Powder Toothpaste - Fluoride-Free Whitening Tooth Powder with Coconut Charcoal Eggshell Powders - Remineralizing Toothpaste - 2.2 Ounce
- Price
- $17.57
- Rating
- 4.3/5
- Reviews
- 903
- Age
- 3y ago

VanMan Beef Tallow and Honey Bar Soap Pure Grass-Fed Beef Tallow for Skin with Organic Madagascar Vanilla Beans Raw Honey & Distilled Water Hydrating & Nourishing Vanilla Scent 3.8oz - 1 Pack
- Price
- $13.72
- Rating
- 4.4/5
- Reviews
- 381
- Age
- 1y ago
Trending
estimated 90-day click momentum
Vans Mens Seldan Shoe - Retro Tennis Inspired Sneakers for Fashion Work & Everyday Wear White/White
- Price
- $60.31
- Rating
- 4.6/5
- Reviews
- 4,397
- Age
- 3y ago

Vanman Remineralizing Chewing Gum with Grass-Fed Cattle Bone Hydroxyapatite and Organic Peppermint Extract Sugar Free Chicle and Mastic Gum - Fresh Mint Flavor 1.1 oz 1 Pack
- Price
- $11.83
- Rating
- 3.5/5
- Reviews
- 135
- Age
- 11mo ago

VanMan Sweet Onion Shampoo 8 oz Plastic Bottle Gentle Cleanser with Organic Olive Oil Honey & Chamomile Nourishing Hair Wash for All Types Healthy Fuller-Looking Hair No Onion Scent
- Price
- $15.77
- Rating
- 4.1/5
- Reviews
- 231
- Age
- 9mo ago

Vanmans - Zinc and Tallow Sunscreen - Water Resistant 20 SPF Beef Tallow Sunscreen with Olive Oil Beeswax - Mineral Sunscreens with Non-Nano Minerals - 2.8 ounce
- Price
- $32.15
- Rating
- 4.4/5
- Reviews
- 188
- Age
- 3y ago

VanMans Pearl Eye Cream with Grass Fed Beef Tallow Brightening and Smoothing Under Eye Cream with Wild-Caught Pearl Powder and Royal Jelly No Fillers 0.5 Ounces
- Price
- $53.14
- Rating
- 4.5/5
- Reviews
- 64
- Age
- 7mo ago
Newest
by launch date
VanMans Pearl Eye Cream with Grass Fed Beef Tallow Brightening and Smoothing Under Eye Cream with Wild-Caught Pearl Powder and Royal Jelly No Fillers 0.5 Ounces
- Price
- $53.14
- Rating
- 4.5/5
- Reviews
- 64
- Age
- 7mo ago

VanMan Sweet Onion Shampoo 8 oz Glass Bottle Gentle Cleanser with Organic Olive Oil Honey & Chamomile Nourishing Hair Wash for All Types Healthy Fuller-Looking Hair No Onion Scent
- Price
- $18.78
- Rating
- 4.1/5
- Reviews
- 231
- Age
- 9mo ago

VanMan Sweet Onion Shampoo 8 oz Plastic Bottle Gentle Cleanser with Organic Olive Oil Honey & Chamomile Nourishing Hair Wash for All Types Healthy Fuller-Looking Hair No Onion Scent
- Price
- $15.77
- Rating
- 4.1/5
- Reviews
- 231
- Age
- 9mo ago

VanMan Tallow & Pine Tar Soap Bar Grass-Fed Beef Tallow with Organic Oatmeal Charcoal & Essential Oils Exfoliating Face & Body Soap 3.8oz - 1 Pack
- Price
- $13.60
- Rating
- 4.4/5
- Reviews
- 381
- Age
- 10mo ago

Vanman Remineralizing Chewing Gum with Grass-Fed Cattle Bone Hydroxyapatite and Organic Peppermint Extract Sugar Free Chicle and Mastic Gum - Fresh Mint Flavor 1.1 oz 1 Pack
- Price
- $11.83
- Rating
- 3.5/5
- Reviews
- 135
- Age
- 11mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 64% of clicks. Leaders hold, but buyers still shop past them.
Brands
2 rising
Sellers
4
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
64%
Top 20: 100%
Open market
0%
- The VanMan Company99%
- Vans1%
Demand
Vanman search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Nov, Dec · busiest ÷ quietest = 2.4×
Search terms
Top Vanman search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- vanman58K/yr
- van man36K/yr
- vanmans7K/yr
- van mans4K/yr
Reviews and returns
What reviews say buyers love and hate about Vanman
We read the reviews and the return reasons for every product selling here.
“had a slight smell”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
21 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Vanman questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









