Vanity Farmhouse

Shoppers searched for this 72K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.6% of those searches ended in a purchase. Searches in the last 90 days moved -42.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $36K a year.

Searches, last 12 months

72K

Growth, 90 days vs prior 90

-42.6%

Conversion, latest week

0.6%

Market size, estimated

$36Ka year

Peak month

December19.9× the quietest month

Top search term

vanity mirror with lights black33K searches a year

Listings sell for $87.46 on average, from $23.06 to $251.19. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At $87.46 that is $0 to $9K a year per listing.

Average price

$87.46inside the $15 to $100 sweet spot

Price range

$23.06–$251.19

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

250–500

Units per listing a year

0–100

Revenue per listing a year

$0–$9K

Returns

4.6%of orders · Amazon United States median 2.1%

85% of listings pay for placement with sponsored ads. 81% ship with Prime. On an average day, 29.8% of listings are out of stock. The average listing ranks #164 within Mirrors. It carries 769 reviews at 4.22 stars, so a new listing needs social proof before a better product.

Sponsored listings

85%

Prime listings

81%

Out of stock, average day

29.8%

Average rank

#164in Mirrors

Average rating

4.22 starsAmazon United States average 4.42 stars

Average reviews

769per listing

Listings tracked

27

8 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

8

Successful launches

2Amazon's first-year sales bar

Average brand age

27 months