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Unscented Hand Soap Refill

Maybe

An estimated 0.2% of orders come back. But the average product has 10,408 reviews to catch up to, so Unscented Hand Soap Refill is a Maybe.

Flapen Score
55
55 / 100
Top 19% of 10,978 Beauty & Personal Care niches · +7 vs the category median of 48
Market size
$186K/yr85K searches / yr
90-day growth
+15.3%search demand this quarter
Competition
58%top-5 click share · 13 brands · 665 sellers

Flapen Score

Unscented Hand Soap Refill against its category

The dotted line is the Beauty & Personal Care average. Past it, Unscented Hand Soap Refill is stronger. Inside it, weaker.

55Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Unscented Hand Soap Refill market on Amazon at a glance

Shoppers on Amazon United States searched for Unscented Hand Soap Refill 85K times last year and spent an estimated $186K. The top 5 brands take 85% of clicks. Demand peaks in Sep–Oct. Flapen scores it 55 out of 100, a Maybe.

01 · Demand

An estimated 11.8% of those searches ended in a purchase.

Shoppers searched for this 85K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 11.8% of those searches ended in a purchase. Searches in the last 90 days moved +15.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $186K a year.

Searches, last 12 months
85K
Growth, 90 days vs prior 90
+15.3%
Conversion, latest week
11.8%
Market size, estimated
$186Ka year
Peak month
October28.7× the quietest month
Top search term
unscented hand soap refill26K searches a year

02 · Price

A sale here is worth $18.54.

Listings sell for $18.54 on average, from $3.96 to $42.66. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At $18.54 that is $5K to $9K a year per listing.

Average price
$18.54inside the $15 to $100 sweet spot
Price range
$3.96–$42.66
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
8K–10K
Units per listing a year
250–500
Revenue per listing a year
$5K–$9K
Returns
0.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

70% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #543 within Cleansers. It carries 10,408 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings
70%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#543in Cleansers
Average rating
4.50 starsAmazon United States average 4.42 stars
Average reviews
10,408per listing
Listings tracked
23

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 82 months on average, so the names here are established.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
82 months

Products

Top Unscented Hand Soap Refill products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 58% of clicks. Leaders hold, but buyers still shop past them.

Brands

13 falling

Sellers

665

Top-5 brand share

85%

Top 20: 100%

Top-5 click share

58%

Top 20: 96%

Open market

12%

  • Brand 130%
  • Brand 224%
  • Brand 315%
  • Brand 48%
  • Brand 58%
  • Brand 63%
  • Open — no brand owns it (7 brands, 12%)

Demand

Unscented Hand Soap Refill search demand

Weekly searches over the year, seasonality beneath. Pick a range.

100K60KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Sep, Oct · busiest ÷ quietest = 28.7×

Search terms

Top Unscented Hand Soap Refill search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • unscented hand soap refill26K/yr
  • the unscented company20K/yr
  • fragrance free hand soap refill18K/yr
  • hand soap refill unscented7K/yr
  • unscented company5K/yr
  • free and clear hand soap refill6K/yr
  • hand soap refill fragrance free3K/yr

Reviews and returns

What reviews say buyers love and hate about Unscented Hand Soap Refill

We read the reviews and the return reasons for every product selling here.

26%of positive reviews mention “Smell”
12%of negative reviews mention “Smell”
0.2%of orders come back
“Disgusting smell”
A buyer, on “Smell”12% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Unscented Hand Soap Refill questions

Answered from the same tracked data.