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Unscented Hand Sanitizer Spray

Fail

The top 5 brands take 100% of clicks, so Unscented Hand Sanitizer Spray is a Fail.

Flapen Score
37
37 / 100
Ranks 9,560 of 10,978 Beauty & Personal Care niches · −11 vs the category median of 48
Market size
$86K/yr123K searches / yr
90-day growth
+12.5%search demand this quarter
Competition
82%top-5 click share · 3 brands · 5 sellers

Flapen Score

Unscented Hand Sanitizer Spray against its category

The dotted line is the Beauty & Personal Care average. Past it, Unscented Hand Sanitizer Spray is stronger. Inside it, weaker.

37Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Unscented Hand Sanitizer Spray market on Amazon at a glance

Shoppers on Amazon United States searched for Unscented Hand Sanitizer Spray 123K times last year and spent an estimated $86K. All 3 brands take every click. Flapen scores it 37 out of 100, a Fail.

01 · Demand

An estimated 3.5% of those searches ended in a purchase.

Shoppers searched for this 123K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.5% of those searches ended in a purchase. Searches in the last 90 days moved +12.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $86K a year.

Searches, last 12 months
123K
Growth, 90 days vs prior 90
+12.5%
Conversion, latest week
3.5%
Market size, estimated
$86Ka year
Top search term
coconut hand sanitizer14K searches a year

02 · Price

A sale here is worth $20.24.

Listings sell for $20.24 on average, from $5.94 to $39.84. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 250 to 500 of them. At $20.24 that is $5K to $10K a year per listing.

Average price
$20.24inside the $15 to $100 sweet spot
Price range
$5.94–$39.84
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
250–500
Revenue per listing a year
$5K–$10K
Returns
0.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #229 within Foot & Hand Care. It carries 6,093 reviews at 4.70 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#229in Foot & Hand Care
Average rating
4.70 starsAmazon United States average 4.42 stars
Average reviews
6,093per listing
Listings tracked
11

04 · Newcomers

1 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
1Amazon's first-year sales bar
Average brand age
42 months

Products

Top Unscented Hand Sanitizer Spray products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 12, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 82% of clicks. A locked shelf that new listings rarely crack.

$0$13K$26K$39K$52K1001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

3 rising

Sellers

5

Est. top-5 brand share

100%

Top 20: 100%

Est. top-5 click share

82%

Top 20: 100%

Open market

0%

  • Touchland92%
  • AIERSA5%
  • Generic3%

Demand

Unscented Hand Sanitizer Spray search demand

Weekly searches over the year. Pick a range.

4K3KSpike '26Feb '26Feb '26Mar '26Apr '26Apr '26May '26Jun '26Jun '26

Search terms

Top Unscented Hand Sanitizer Spray search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • coconut hand sanitizer14K/yr
  • touchland beach coco18K/yr
  • beach coco touchland15K/yr
  • touchland hand sanitizer spray beach coco12K/yr
  • touchland rainwater11K/yr
  • touchland coconut9K/yr
  • touchland hand sanitizer spray coconut8K/yr
  • touchland beach coco hand sanitizer8K/yr
  • touchland hand sanitizer spray rainwater6K/yr
  • touchland coco beach5K/yr

Reviews and returns

What reviews say buyers love and hate about Unscented Hand Sanitizer Spray

We read the reviews and the return reasons for every product selling here.

42%of positive reviews mention “Smell”
26%of negative reviews mention “Value For Money”
0.1%of orders come back
“So overpriced”
A buyer, on “Value For Money”26% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

21 topics

NegativePositive

FAQ

Common Unscented Hand Sanitizer Spray questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data