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Uni Pass

Fail

The top 5 products take 100% of clicks, so Uni Pass is a Fail.

Flapen Score
32
32 / 100
Ranks 10,457 of 10,978 Beauty & Personal Care niches · −16 vs the category median of 48
Market size
$140K/yr634K searches / yr
90-day growth
-11.1%search demand this quarter
Competition
100%top-5 click share · 2 brands · 67 sellers

Flapen Score

Uni Pass against its category

The dotted line is the Beauty & Personal Care average. Past it, Uni Pass is stronger. Inside it, weaker.

32Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Uni Pass market on Amazon at a glance

Shoppers on Amazon United States searched for Uni Pass 634K times last year and spent an estimated $140K. All 2 brands take every click. Demand peaks in Jan–Feb–Mar–Apr–May–Jun. Flapen scores it 32 out of 100, a Fail.

01 · Demand

An estimated 0.8% of those searches ended in a purchase.

Shoppers searched for this 634K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved -11.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $140K a year.

Searches, last 12 months
634K
Growth, 90 days vs prior 90
-11.1%
Conversion, latest week
0.8%
Market size, estimated
$140Ka year
Peak month
January23.6× the quietest month
Top search term
uni587K searches a year

02 · Price

A sale here is worth $27.88.

Listings sell for $27.88 on average, from $9.33 to $48.36. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 750 to 1,000 of them. At $27.88 that is $21K to $28K a year per listing.

Average price
$27.88inside the $15 to $100 sweet spot
Price range
$9.33–$48.36
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
5K–6K
Units per listing a year
750–1,000
Revenue per listing a year
$21K–$28K
Returns
0.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

60% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 10.3% of listings are out of stock. The average listing ranks #621 within Creams. It carries 2,799 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings
60%
Prime listings
100%
Out of stock, average day
10.3%
Average rank
#621in Creams
Average rating
4.58 starsAmazon United States average 4.42 stars
Average reviews
2,799per listing
Listings tracked
5

04 · Newcomers

2 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 67 months on average, so the names here are established.

Launched, last 12 months
2
Successful launches
2Amazon's first-year sales bar
Average brand age
67 months

Products

Top Uni Pass products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.

Brands

2 flat

Sellers

67

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

0%

  • Brand 187%
  • Brand 213%
  • Open — no brand owns it (0%)

Demand

Uni Pass search demand

Weekly searches over the year, seasonality beneath. Pick a range.

25K15KHoliday '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb, Mar, Apr, May, Jun · busiest ÷ quietest = 23.6×

Search terms

Top Uni Pass search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • uni587K/yr
  • uni body serum17K/yr
  • uni lotion10K/yr
  • uni body lotion3K/yr
  • uni serum5K/yr
  • unie4K/yr
  • uni 24 hour body serum5K/yr
  • uni body oil4K/yr

Reviews and returns

What reviews say buyers love and hate about Uni Pass

We read the reviews and the return reasons for every product selling here.

13%of positive reviews mention “Smell”
10%of negative reviews mention “Durability”
0.6%of orders come back
“breaks a lot”
A buyer, on “Durability”10% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

21 topics

NegativePositive

FAQ

Common Uni Pass questions

Answered from the same tracked data.