Underarm Brightening

Shoppers searched for this 96K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.3% of those searches ended in a purchase. Searches in the last 90 days moved +76.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $50K a year.

Searches, last 12 months

96K

Growth, 90 days vs prior 90

+76.5%

Conversion, latest week

3.3%

Market size, estimated

$50Ka year

Top search term

underarm brightening25K searches a year

Listings sell for $15.89 on average, from $8.07 to $25.90. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $15.89 that is $0 to $2K a year per listing.

Average price

$15.89inside the $15 to $100 sweet spot

Price range

$8.07–$25.90

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–3K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

0.5%of orders · Amazon United States median 2.1%

91% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.2% of listings are out of stock. The average listing ranks #138 within Cleansers. It carries 14,225 reviews at 4.29 stars, so a new listing needs social proof before a better product.

Sponsored listings

91%

Prime listings

100%

Out of stock, average day

6.2%

Average rank

#138in Cleansers

Average rating

4.29 starsAmazon United States average 4.42 stars

Average reviews

14,225per listing

Listings tracked

32

9 products launched here in the last 12 months. 9 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months

9

Successful launches

9Amazon's first-year sales bar

Average brand age

44 months