Under Eye Caffeine Serum
FailDemand is soft, at -82.3% this quarter, so Under Eye Caffeine Serum is a Fail.
- Flapen Score
- 46 / 100Ranks 6,013 of 10,978 Beauty & Personal Care niches · −2 vs the category median of 4846
- Market size
- $242K/yr50K searches / yr
- 90-day growth
- -82.3%search demand this quarter
- Competition
- 100%top-5 click share · 3 brands · 28 sellers
Flapen Score
Under Eye Caffeine Serum against its category
The dotted line is the Beauty & Personal Care average. Past it, Under Eye Caffeine Serum is stronger. Inside it, weaker.
Market
The Under Eye Caffeine Serum market on Amazon at a glance
Shoppers on Amazon United States searched for Under Eye Caffeine Serum 50K times last year and spent an estimated $242K. All 3 brands take every click. Demand peaks in Jan–Feb–Apr. Flapen scores it 46 out of 100, a Fail.
01 · Demand
An estimated 10.7% of those searches ended in a purchase.
Shoppers searched for this 50K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.7% of those searches ended in a purchase. Searches in the last 90 days moved -82.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $242K a year.
- Searches, last 12 months
- 50K
- Growth, 90 days vs prior 90
- -82.3%
- Conversion, latest week
- 10.7%
- Market size, estimated
- $242Ka year
- Peak month
- January8.7× the quietest month
- Top search term
- il makiage eye cream16K searches a year
02 · Price
A sale here is worth $44.86.
Listings sell for $44.86 on average, from $25.52 to $53.10. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 500 to 750 of them. At $44.86 that is $22K to $34K a year per listing.
- Average price
- $44.86inside the $15 to $100 sweet spot
- Price range
- $25.52–$53.10
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 2K–3K
- Units per listing a year
- 500–750
- Revenue per listing a year
- $22K–$34K
- Returns
- 1.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
50% of listings pay for placement with sponsored ads. 25% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #725 within Eyes. It carries 3,344 reviews at 3.93 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 50%
- Prime listings
- 25%
- Out of stock, average day
- 0.0%
- Average rank
- #725in Eyes
- Average rating
- 3.93 starsAmazon United States average 4.42 stars
- Average reviews
- 3,344per listing
- Listings tracked
- 4
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 75 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 75 months
Products
Top Under Eye Caffeine Serum products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 16, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Il Makiage Power Up Eye Cream Anti-Aging Brightness Boosting Eye Treatment Niacinamide + Vitamin C + Caffeine 15ml
- Price
- $53.10
- Rating
- 3.9/5
- Reviews
- 213
- Age
- 1y ago

il makiage POWER UP EYE CREAM 15 ml ANTI-AGING BRIGHTNESS BOOSTING EYE TREATMENT
- Price
- $49.03
- Rating
- 4.2/5
- Reviews
- 44
- Age
- 1y ago

Olay Eyes Ultimate Eye Cream for Dark Circles Wrinkles and Puffiness 13 ml (0.4 fl. oz.)
- Price
- $25.52
- Rating
- 4.3/5
- Reviews
- 13,099
- Age
- 10y ago

IL MAKIAGE Power Up Eye Cream Anti-Aging Brightness Boosting Eye Treatment Niacinamide + Vitamin C + Caffeine 15ml
- Price
- $51.77
- Rating
- 3.3/5
- Reviews
- 21
- Age
- 1y ago
Trending
estimated 90-day click momentum
Olay Eyes Ultimate Eye Cream for Dark Circles Wrinkles and Puffiness 13 ml (0.4 fl. oz.)
- Price
- $25.52
- Rating
- 4.3/5
- Reviews
- 13,099
- Age
- 10y ago

il makiage POWER UP EYE CREAM 15 ml ANTI-AGING BRIGHTNESS BOOSTING EYE TREATMENT
- Price
- $49.03
- Rating
- 4.2/5
- Reviews
- 44
- Age
- 1y ago

Il Makiage Power Up Eye Cream Anti-Aging Brightness Boosting Eye Treatment Niacinamide + Vitamin C + Caffeine 15ml
- Price
- $53.10
- Rating
- 3.9/5
- Reviews
- 213
- Age
- 1y ago

IL MAKIAGE Power Up Eye Cream Anti-Aging Brightness Boosting Eye Treatment Niacinamide + Vitamin C + Caffeine 15ml
- Price
- $51.77
- Rating
- 3.3/5
- Reviews
- 21
- Age
- 1y ago
Newest
by launch date
Il Makiage Power Up Eye Cream Anti-Aging Brightness Boosting Eye Treatment Niacinamide + Vitamin C + Caffeine 15ml
- Price
- $53.10
- Rating
- 3.9/5
- Reviews
- 213
- Age
- 1y ago

IL MAKIAGE Power Up Eye Cream Anti-Aging Brightness Boosting Eye Treatment Niacinamide + Vitamin C + Caffeine 15ml
- Price
- $51.77
- Rating
- 3.3/5
- Reviews
- 21
- Age
- 1y ago

il makiage POWER UP EYE CREAM 15 ml ANTI-AGING BRIGHTNESS BOOSTING EYE TREATMENT
- Price
- $49.03
- Rating
- 4.2/5
- Reviews
- 44
- Age
- 1y ago

Olay Eyes Ultimate Eye Cream for Dark Circles Wrinkles and Puffiness 13 ml (0.4 fl. oz.)
- Price
- $25.52
- Rating
- 4.3/5
- Reviews
- 13,099
- Age
- 10y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 100% of clicks. A locked shelf that new listings rarely crack.
Brands
3 falling
Sellers
28
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
100%
Top 20: 100%
Open market
0%
- Il Makiage68%
- Generic28%
- Olay4%
Demand
Under Eye Caffeine Serum search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Feb, Apr · busiest ÷ quietest = 8.7×
Search terms
Top Under Eye Caffeine Serum search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- il makiage eye cream16K/yr
- ilmakiage eye cream3K/yr
- il makiage power up eye cream7K/yr
- il makiage under eye dark circle4K/yr
- power up eye cream il makiage4K/yr
- il makiage eye cream for dark circle4K/yr
- il makiage eye2K/yr
- il makiage eye brightener4K/yr
- ilmakiage eye cream dark circles2K/yr
- ilmakiage power up eye cream2K/yr
Reviews and returns
What reviews say buyers love and hate about Under Eye Caffeine Serum
We read the reviews and the return reasons for every product selling here.
“the concealer really doesnt work”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
21 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Under Eye Caffeine Serum questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









