Udder Balm

Shoppers searched for this 1.4M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 14.6% of those searches ended in a purchase. Searches in the last 90 days moved -43.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2.6M a year.

Searches, last 12 months

1.4M

Growth, 90 days vs prior 90

-43.6%

Conversion, latest week

14.6%

Market size, estimated

$2.6Ma year

Peak month

December2.7× the quietest month

Top search term

bag balm859K searches a year

Listings sell for $12.47 on average, from $6.31 to $23.11. Amazon reports units sold in ranges. This niche sold 150K to 200K a year. The average listing sells 15,000 to 20,000 of them. At $12.47 that is $187K to $249K a year per listing.

Average price

$12.47under the $15 to $100 sweet spot

Price range

$6.31–$23.11

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

150K–200K

Units per listing a year

15,000–20,000

Revenue per listing a year

$187K–$249K

Returns

0.3%of orders · Amazon United States median 2.1%

78% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #54 within Foot & Hand Care. It carries 19,617 reviews at 4.70 stars, so a new listing needs social proof before a better product.

Sponsored listings

78%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#54in Foot & Hand Care

Average rating

4.70 starsAmazon United States average 4.42 stars

Average reviews

19,617per listing

Listings tracked

9

The brands on the shelf have sold for 57 months on average, so the names here are settling in.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

57 months