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U Part Human Hair Wig

Maybe

The top 5 brands take only 35% of clicks. But buyers convert on only 0.6% of searches, so U Part Human Hair Wig is a Maybe.

Flapen Score
60
60 / 100
Top 8% of 10,978 Beauty & Personal Care niches · +12 vs the category median of 48
Market size
$1.5M/yr3.3M searches / yr
90-day growth
-15.5%search demand this quarter
Competition
27%top-5 click share · 45 brands · 50 sellers

Flapen Score

U Part Human Hair Wig against its category

The dotted line is the Beauty & Personal Care average. Past it, U Part Human Hair Wig is stronger. Inside it, weaker.

60Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The U Part Human Hair Wig market on Amazon at a glance

Shoppers on Amazon United States searched for U Part Human Hair Wig 3.3M times last year and spent an estimated $1.5M. The top 5 brands take 35% of clicks. Flapen scores it 60 out of 100, a Maybe.

01 · Demand

An estimated 0.6% of those searches ended in a purchase.

Shoppers searched for this 3.3M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.6% of those searches ended in a purchase. Searches in the last 90 days moved -15.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.5M a year.

Searches, last 12 months
3.3M
Growth, 90 days vs prior 90
-15.5%
Conversion, latest week
0.6%
Market size, estimated
$1.5Ma year
Peak month
October1.3× the quietest month
Top search term
v part wig human hair908K searches a year

02 · Price

A sale here is worth $68.13.

Listings sell for $68.13 on average, from $22.70 to $183.70. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 250 to 500 of them. At $68.13 that is $17K to $34K a year per listing.

Average price
$68.13inside the $15 to $100 sweet spot
Price range
$22.70–$183.70
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
20K–25K
Units per listing a year
250–500
Revenue per listing a year
$17K–$34K
Returns
8.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

98% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 16.8% of listings are out of stock. The average listing ranks #1,360 within Wigs. It carries 424 reviews at 4.13 stars, so a new listing needs social proof before a better product.

Sponsored listings
98%
Prime listings
100%
Out of stock, average day
16.8%
Average rank
#1,360in Wigs
Average rating
4.13 starsAmazon United States average 4.42 stars
Average reviews
424per listing
Listings tracked
64

04 · Newcomers

17 of last year's 40 launches cleared the first-year sales bar.

40 products launched here in the last 12 months. 17 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 25 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
40
Successful launches
17Amazon's first-year sales bar
Average brand age
25 months

Products

Top U Part Human Hair Wig products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 27% of clicks. An open shelf where new products get seen.

Brands

45 rising

Sellers

50

Top-5 brand share

35%

Top 20: 79%

Top-5 click share

27%

Top 20: 65%

Open market

60%

  • Brand 19%
  • Brand 27%
  • Brand 37%
  • Brand 46%
  • Brand 56%
  • Brand 65%

Demand

U Part Human Hair Wig search demand

Weekly searches over the year, seasonality beneath. Pick a range.

70K50KSpike '24SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Search terms

Top U Part Human Hair Wig search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • v part wig human hair908K/yr
  • v part wig461K/yr
  • u part human hair wig554K/yr
  • u part wig270K/yr
  • vpart human hair wig191K/yr
  • upart human hair wig191K/yr
  • upart wig90K/yr
  • u part wig human hair91K/yr
  • v part curly wig human hair82K/yr
  • v part human hair wig55K/yr

Reviews and returns

What reviews say buyers love and hate about U Part Human Hair Wig

We read the reviews and the return reasons for every product selling here.

22%of positive reviews mention “Wig/Artificial Hair Quality”
12%of negative reviews mention “Size-Overall”
8.1%of orders come back
“to short”
A buyer, on “Size-Overall”12% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common U Part Human Hair Wig questions

Answered from the same tracked data.