Twist King

Shoppers searched for this 257K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.1% of those searches ended in a purchase. Searches in the last 90 days moved -3.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $283K a year.

Searches, last 12 months

257K

Growth, 90 days vs prior 90

-3.8%

Conversion, latest week

8.1%

Market size, estimated

$283Ka year

Peak month

May1.7× the quietest month

Top search term

twist king193K searches a year

Listings sell for $13.57 on average, from $8.75 to $16.80. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 1,250 to 1,500 of them. At $13.57 that is $17K to $20K a year per listing.

Average price

$13.57under the $15 to $100 sweet spot

Price range

$8.75–$16.80

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

1,250–1,500

Revenue per listing a year

$17K–$20K

Returns

1.3%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.0% of listings are out of stock. The average listing ranks #2,305 within Hair Brushes. It carries 450 reviews at 4.28 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

3.0%

Average rank

#2,305in Hair Brushes

Average rating

4.28 starsAmazon United States average 4.42 stars

Average reviews

450per listing

Listings tracked

11

6 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months

6

Successful launches

3Amazon's first-year sales bar

Average brand age

42 months