Turmeric Lip Scrub
FailThe top 5 brands take 100% of clicks, so Turmeric Lip Scrub is a Fail.
- Flapen Score
- 37 / 100Ranks 9,560 of 10,978 Beauty & Personal Care niches · −11 vs the category median of 4837
- Market size
- $40K/yr62K searches / yr
- 90-day growth
- -31.0%search demand this quarter
- Competition
- 65%top-5 click share · 3 brands · 25 sellers
Flapen Score
Turmeric Lip Scrub against its category
The dotted line is the Beauty & Personal Care average. Past it, Turmeric Lip Scrub is stronger. Inside it, weaker.
Market
The Turmeric Lip Scrub market on Amazon at a glance
Shoppers on Amazon United States searched for Turmeric Lip Scrub 62K times last year and spent an estimated $40K. All 3 brands take every click. Demand peaks in Dec. Flapen scores it 37 out of 100, a Fail.
01 · Demand
An estimated 5.0% of those searches ended in a purchase.
Shoppers searched for this 62K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.0% of those searches ended in a purchase. Searches in the last 90 days moved -31.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $40K a year.
- Searches, last 12 months
- 62K
- Growth, 90 days vs prior 90
- -31.0%
- Conversion, latest week
- 5.0%
- Market size, estimated
- $40Ka year
- Peak month
- December2.3× the quietest month
- Top search term
- dr paw paw16K searches a year
02 · Price
A sale here is worth $12.87.
Listings sell for $12.87 on average, from $5.20 to $23.11. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $12.87 that is $1K to $3K a year per listing.
- Average price
- $12.87under the $15 to $100 sweet spot
- Price range
- $5.20–$23.11
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $1K–$3K
- Returns
- 0.9%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
76% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.8% of listings are out of stock. The average listing ranks #1,453 within Lip Care. It carries 1,331 reviews at 4.42 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 76%
- Prime listings
- 100%
- Out of stock, average day
- 0.8%
- Average rank
- #1,453in Lip Care
- Average rating
- 4.42 starsAmazon United States average 4.42 stars
- Average reviews
- 1,331per listing
- Listings tracked
- 17
04 · Newcomers
0 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.
- Launched, last 12 months
- 2
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 43 months
Products
Top Turmeric Lip Scrub products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 65% of clicks. Leaders hold, but buyers still shop past them.
Brands
3 rising
Sellers
25
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
65%
Top 20: 100%
Open market
0%
- Brand 185%
- Brand 212%
- Brand 33%
- Open — no brand owns it (0%)
Demand
Turmeric Lip Scrub search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Dec · busiest ÷ quietest = 2.3×
Search terms
Top Turmeric Lip Scrub search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- dr paw paw16K/yr
- paw paw lip balm16K/yr
- dr pawpaw lip balm16K/yr
- dr pawpaw5K/yr
- pawpaw lip balm7K/yr
- dr paw paw lip balms2K/yr
Reviews and returns
What reviews say buyers love and hate about Turmeric Lip Scrub
We read the reviews and the return reasons for every product selling here.
“not bright red as it was after the burn”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Turmeric Lip Scrub questions
Answered from the same tracked data.









