turmeric face mask
Worth a lookShows low returns (0.9%), but soft demand (-10.2% this quarter) keeps it on the watch list.
Returns
Incredible0.9%return rate — above 5% kills the launch gate
Avg price
Great$21.43avg listing price — sweet spot $15–$100
Price range
Great$5.48–$66.50cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good5.2%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Market size
Okay$245K$245K/yr · 221K searches
Review moat
Okay2,034.41avg incumbent reviews — the moat a new listing must climb
Brand share
Okay84%top-5 brand share — brands hold most of the demand
Competition
Okay66%top-5 click share — leaders hold, buyers still browse
Growth
Bad-10.2%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, turmeric face mask is a $245K/yr Amazon United States market (221K searches/yr). The top 5 brands hold 84% of demand. Demand peaks in Jan. Verdict: Worth a look — 51/100.
Data updated Jul 16, 2026 · scored weekly · How we score niches
turmeric face mask market data
- Units sold / yr
- 10K–13K
- avg 500–750/product
- Revenue / yr
- $214K–$268K
- units × avg price
- Conversion rate
- 5.2%
- Avg BSR
- #664
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 95%
- Out of stock
- 0.0%
- Avg brand age
- 42 months
- Avg seller age
- 128 days
Competition & brand share
The top 5 products take 66% of clicks — established leaders, but buyers still shop beyond them.Brands
14 rising
Sellers
27
Top-5 brand share
84%
Top 20: 100%
Top-5 click share
66%
Top 20: 98%
Open market
12%
- Gleamin34%
- SHVYOG19%
- medicube17%
- PLANTIFIQUE9%
- ulluxe4%
- Hicream3%
- Open — no brand owns it (8 brands, 12%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -10.2% search growth over the last 90 days.Peak months: Jan · busiest ÷ quietest = 2.4×
Top turmeric face mask search terms
- turmeric face mask58K/yr
- turmeric mask31K/yr
- gleamin31K/yr
- gleamin vitamin c clay mask for dark spots20K/yr
- vitamin c clay mask9K/yr
- tumeric mask11K/yr
- turmeric clay mask7K/yr
- gleamin face mask4K/yr
- turmeric mask for dark spots7K/yr
- tumeric face mask8K/yr
Top turmeric face mask products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 22 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Gleamin Vitamin C Clay Mask for Dark Spots - Brightening Clay Face Mask with Turmeric Deep Cleansing & Pore Refining Treatment Helps Improve Uneven Tone & Post-Blemish Texture 2.5 oz Up to 20 Uses
Gleamin$38.244.3★8,657 rev
SHVYOG Turmeric Vitamin C Clay Mask with Kaolin Clay for Dull & Blemish-Prone Skin Deep Cleansing Facial Mask Face Masks Skincare for Controlling Oil and Refining Pores 5.29 Oz 150g
SHVYOG$10.794.4★11,745 rev
medicube Wrapping Mask Kojic Acid Turmeric Vitamin C Overnight Peel Off Facial Mask | Brighten & Defends Against Skin Stress for a Clear Glowing Complexion | Korean Skin Care 2.53 fl.oz
medicube$17.004.5★1,714 rev
PLANTIFIQUE Korean Turmeric Clay Mask with Vitamin C for Face & Body Targets Dark Spots Refines Pores & Hydrates Mascarilla de Arcilla Includes Spatula 110g / 3.88 oz
PLANTIFIQUE$21.274.6★89 rev
Gleamin Vitamin C Clay Mask for Dark Spots - Brightening Clay Face Mask with Turmeric Deep Cleansing & Pore Refining Treatment Helps Improve Uneven Tone & Post-Blemish Texture 5 oz Up to 40 Uses
Gleamin$66.504.3★8,657 rev
Newest
by launch date
AXIFEZZ Turmeric Vitamin C Clay Mask with Kaolin Clay Deep Cleansing Facial Mask for Controlling Oil Refining Pores & Blackheads Even out Skin Tone Moisturizing Face Skincare Gift 5.29 oz
AXIFEZZ$9.1714 rev
Himalaya Dark Spot Clearing Turmeric Face Mask Refreshing Face Mask to Reduce the Look of Dark Spots with Cold-Pressed Turmeric & Licorice Extract to Cleanse Away Impurities 3.38 fl oz (100 mL)
Himalaya Botanique$9.5223 rev
medicube Wrapping Mask Kojic Acid Turmeric Vitamin C Overnight Peel Off Facial Mask | Brighten & Defends Against Skin Stress for a Clear Glowing Complexion | Korean Skin Care 2.53 fl.oz
medicube$17.001,714 rev
PLANTIFIQUE Korean Turmeric Clay Mask with Vitamin C for Face & Body Targets Dark Spots Refines Pores & Hydrates Mascarilla de Arcilla Includes Spatula 110g / 3.88 oz
PLANTIFIQUE$21.2789 rev
QUIA Turmeric + Kojic Acid Overnight Wrapping Mask Hydration Mask for Glowing Skin Evens Tone Soothes Redness and Improves Skin Texture Korean Skincare 75ML
QUIA Beauty$35.22736 rev
Trending
90-day click momentumHimalaya Dark Spot Clearing Turmeric Face Mask Refreshing Face Mask to Reduce the Look of Dark Spots with Cold-Pressed Turmeric & Licorice Extract to Cleanse Away Impurities 3.38 fl oz (100 mL)
Himalaya Botanique$9.524.6★
AXIFEZZ Turmeric Vitamin C Clay Mask with Kaolin Clay Deep Cleansing Facial Mask for Controlling Oil Refining Pores & Blackheads Even out Skin Tone Moisturizing Face Skincare Gift 5.29 oz
AXIFEZZ$9.174.7★
Gleamin Vitamin C Clay Mask for Dark Spots - Brightening Clay Face Mask with Turmeric Deep Cleansing & Pore Refining Treatment Helps Improve Uneven Tone & Post-Blemish Texture 5 oz Up to 40 Uses
Gleamin$66.504.3★
QUIA Turmeric + Kojic Acid Overnight Wrapping Mask Hydration Mask for Glowing Skin Evens Tone Soothes Redness and Improves Skin Texture Korean Skincare 75ML
QUIA Beauty$35.224.0★
Turmeric Vitamin C Collagen Overnight Wrapping Peel Off Mask with Retinol for A Clear Dewy Radiant Complexion Against Roughed & Stressed & Saggy Skin Anti-Aging/Wrinkles/Fine Lines 2.53 Oz/75 ML
chenyayun$9.444.4★
What buyers say about turmeric face mask
What buyers praise and complain about, mined from review topics.What buyers love
“Perfect for my skin”
“Super smooth”
“Glowing Skin”
“Dries fast”
“Excellent product”
“Good for dry skin”
“It also has a mild, pleasant scent”
“Excellent value”
“I love that it comes with an applicator brush”
“It works well”
What buyers complain about
“Gave me a horrible rash”
“No results”
“RUINED MY SKIN”
“the scent was too strong”
“havent seen much improvement so far”
“Does not give any hydration”
“Waste of Money”
“Not as advertised”
“burnt my skin dont use it if you have sensitive skin”
“given the poor quality”
Top return reasons
Common questions
- Is turmeric face mask profitable to sell on Amazon United States?
- The niche generates $245K/yr across 22 tracked products. 3 of 6 products launched in the last 360 days are still selling. 90-day search growth is -10.2%. Flapen's verdict: Worth a look (51/100).
- How competitive is the turmeric face mask niche?
- 14 brands and 27 sellers compete. The top 5 products take 66% of clicks and top 5 brands hold 84% of demand.
- What do buyers complain about in turmeric face mask?
- Top complaints mined from reviews: Allergies, Functionality-Overall, Skin Health. The return rate is 0.9%.
- When does demand for turmeric face mask peak?
- Demand peaks in Jan; the busiest month runs 2.4× the quietest.
- What does it cost to enter the turmeric face mask niche?
- Listings span $5.48–$66.50; the average listing price is $21.43 (sweet spot $15–$100). The average incumbent carries 2,034 reviews — the moat a new listing must climb.