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Turmeric Cleansing Pads

Pass

Turmeric Cleansing Pads scores 66 out of 100, a Pass. Shoppers spend $87K a year here, search demand grew +87.6% this quarter, and returns run at 0.6% of orders.

Flapen Score
66
66 / 100
Top 2% of 10,978 Beauty & Personal Care niches · +18 vs the category median of 48
Market size
$87K/yr63K searches / yr
90-day growth
+87.6%search demand this quarter
Competition
61%top-5 click share · 17 brands · 29 sellers

Flapen Score

Turmeric Cleansing Pads against its category

The dotted line is the Beauty & Personal Care average. Past it, Turmeric Cleansing Pads is stronger. Inside it, weaker.

66Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Turmeric Cleansing Pads market on Amazon at a glance

Shoppers on Amazon United States searched for Turmeric Cleansing Pads 63K times last year and spent an estimated $87K. The top 5 brands take 62% of clicks. Demand peaks in Jul–Aug–Sep–Oct. Flapen scores it 66 out of 100, a Pass.

01 · Demand

8.2% of searches ended in a purchase last week.

Shoppers searched for this 63K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 8.2% of those searches ended in a purchase. Searches in the last 90 days moved +87.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $87K a year.

Searches, last 12 months
63K
Growth, 90 days vs prior 90
+87.6%
Conversion, latest week
8.2%
Market size, estimated
$87Ka year
Peak month
August10.7× the quietest month
Top search term
turmeric face pads27K searches a year

02 · Price

A sale here is worth $16.67.

Listings sell for $16.67 on average, from $3.08 to $50.03. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At $16.67 that is $2K to $4K a year per listing.

Average price
$16.67inside the $15 to $100 sweet spot
Price range
$3.08–$50.03
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
5K–6K
Units per listing a year
100–250
Revenue per listing a year
$2K–$4K
Returns
0.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.7% of listings are out of stock. The average listing ranks #413 within Cleansers. It carries 792 reviews at 4.30 stars, so a new listing needs social proof before a better product.

Sponsored listings
94%
Prime listings
100%
Out of stock, average day
0.7%
Average rank
#413in Cleansers
Average rating
4.30 starsAmazon United States average 4.42 stars
Average reviews
792per listing
Listings tracked
18

04 · Newcomers

Amazon counts 5 of last year's 6 launches as successful.

6 products launched here in the last 12 months. Amazon counts 5 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 24 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
6
Successful launches
5Amazon's first-year sales bar
Average brand age
24 months

Products

Top Turmeric Cleansing Pads products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 61% of clicks. Leaders hold, but buyers still shop past them.

$0$9K$17K$26K$35K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

17 rising

Sellers

29

Top-5 brand share

62%

Top 20: 100%

Top-5 click share

61%

Top 20: 100%

Open market

33%

  • medicube28%
  • femani11%
  • RICHGRAND10%
  • Watofun6%
  • Generic6%
  • CIELARA5%

Demand

Turmeric Cleansing Pads search demand

Weekly searches over the year, seasonality beneath. Pick a range.

25K15KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jul, Aug, Sep, Oct · busiest ÷ quietest = 10.7×

Search terms

Top Turmeric Cleansing Pads search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • turmeric face pads27K/yr
  • turmeric pads for dark spots19K/yr
  • turmeric wipes for dark spots3K/yr
  • turmeric pads for face3K/yr
  • turmeric wipes2K/yr
  • turmeric soap pads3K/yr
  • turmeric pads for face and body4K/yr
  • kojic acid soap pads803/yr
  • lemon turmeric kojic acid pads626/yr
  • kojic acid turmeric cleansing pads for dark spots126/yr

Reviews and returns

What reviews say buyers love and hate about Turmeric Cleansing Pads

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Allergies13%−0.08

Irritates Skin

irritated my skin

Allergic reaction

Functionality-Overall11%−0.08

No results

Did not work

Not effective

Skin Health10%−0.07

It burned my face

within 2 weeks this product burned my skin

Burned my skin

Value For Money9%−0.01

Too expensive

Very expensive

Not worth the price

Suitability Dry Skin4%+0.09

about 2 days later my skin becomes extremely dry

Its ok, not for dry skin

Made skin dry

Love

Suitability Combination Skin18%+1.50

Does wonderful things for my skin

Good for skin

Good product for textured skin like mine

Quality-Overall12%+0.88

Flawless product

Excellent product

Amazing brand/company

Soft Feel10%

So soft

Soft skin

soft to the touch

Cleansing6%+0.37

Cleanses well

Really cleans your face

good cleanser

Efficiency6%+0.40

Very effective product

Effective

It works really well

Return

0.6% Return rate 13% Fixable by listing

Functionality-Overall17%█▇▇█▇▅

No results

Did not work

Not effective

Advertised Vs Actual Product10%▅▇▆▆█▇

Inaccurate description

False advertisement

False advertising

Leak-Proof10%▆▅▅▆▆█
Smell8%▇▆▇█▇▄
Moist/Dry7%▇█▆▇▆▇

not dry as it usually does

My face was dry

Made skin dry

FAQ

Common Turmeric Cleansing Pads questions

Answered from the same tracked data.