True Ocean Coastal Perfume

Shoppers searched for this 160K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.6% of those searches ended in a purchase. Searches in the last 90 days moved +6.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $83K a year.

Searches, last 12 months

160K

Growth, 90 days vs prior 90

+6.5%

Conversion, latest week

1.6%

Market size, estimated

$83Ka year

Peak month

December10.4× the quietest month

Top search term

true ocean coastal perfume39K searches a year

Listings sell for $32.88 on average, from $5.00 to $74.30. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $32.88 that is $0 to $3K a year per listing.

Average price

$32.88inside the $15 to $100 sweet spot

Price range

$5.00–$74.30

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

0.0%of orders · Amazon United States median 2.1%

81% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 0.2% of listings are out of stock. The average listing ranks #664 within Women's. It carries 1,715 reviews at 4.35 stars, so a new listing needs social proof before a better product.

Sponsored listings

81%

Prime listings

94%

Out of stock, average day

0.2%

Average rank

#664in Women's

Average rating

4.35 starsAmazon United States average 4.42 stars

Average reviews

1,715per listing

Listings tracked

31

3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 81 months on average, so the names here are established.

Launched, last 12 months

3

Successful launches

3Amazon's first-year sales bar

Average brand age

81 months