Skip to content

Tretinoin Cream

Maybe

Returns run at only 0.7% of orders. But buyers convert on only 0.6% of searches, so Tretinoin Cream is a Maybe.

Flapen Score
56
56 / 100
Top 17% of 10,978 Beauty & Personal Care niches · +8 vs the category median of 48
Market size
$536K/yr4.2M searches / yr
90-day growth
+24.7%search demand this quarter
Competition
57%top-5 click share · 19 brands · 122 sellers

Flapen Score

Tretinoin Cream against its category

The dotted line is the Beauty & Personal Care average. Past it, Tretinoin Cream is stronger. Inside it, weaker.

56Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Tretinoin Cream market on Amazon at a glance

Shoppers on Amazon United States searched for Tretinoin Cream 4.2M times last year and spent an estimated $536K. The top 5 brands take 60% of clicks. Demand peaks in May. Flapen scores it 56 out of 100, a Maybe.

01 · Demand

0.6% of searches ended in a purchase last week.

Shoppers searched for this 4.2M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 0.6% of those searches ended in a purchase. Searches in the last 90 days moved +24.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $536K a year.

Searches, last 12 months
4.2M
Growth, 90 days vs prior 90
+24.7%
Conversion, latest week
0.6%
Market size, estimated
$536Ka year
Peak month
May1.5× the quietest month
Top search term
tretinoin cream2.1M searches a year

02 · Price

A sale here is worth $22.06.

Listings sell for $22.06 on average, from $7.93 to $79.82. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 1,250 to 1,500 of them. At $22.06 that is $28K to $33K a year per listing.

Average price
$22.06inside the $15 to $100 sweet spot
Price range
$7.93–$79.82
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
30K–40K
Units per listing a year
1,250–1,500
Revenue per listing a year
$28K–$33K
Returns
0.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

90% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 2.0% of listings are out of stock. The average listing ranks #324 within Face Moisturizers. It carries 23,165 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings
90%
Prime listings
90%
Out of stock, average day
2.0%
Average rank
#324in Face Moisturizers
Average rating
4.50 starsAmazon United States average 4.42 stars
Average reviews
23,165per listing
Listings tracked
21

04 · Newcomers

Amazon counts 3 of last year's 4 launches as successful.

4 products launched here in the last 12 months. Amazon counts 3 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 53 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
3Amazon's first-year sales bar
Average brand age
53 months

Products

Top Tretinoin Cream products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 57% of clicks. Leaders hold, but buyers still shop past them.

$0$27K$54K$80K$107K1101001K10K100K1.0M Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

19 falling

Sellers

122

Top-5 brand share

60%

Top 20: 100%

Top-5 click share

57%

Top 20: 99%

Open market

32%

  • Good Molecules16%
  • Differin14%
  • opigen11%
  • celimax9%
  • The Ordinary9%
  • La Roche-Posay8%

Demand

Tretinoin Cream search demand

Weekly searches over the year, seasonality beneath. Pick a range.

150K100KSpike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May · busiest ÷ quietest = 1.5×

Search terms

Top Tretinoin Cream search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • tretinoin cream2.1M/yr
  • tretinoin1.5M/yr
  • tretinoin cream for face291K/yr
  • tretinoina93K/yr
  • tretinoina crema facial32K/yr
  • trentinoin23K/yr
  • the ordinary retinol 0.520K/yr
  • tretnoin12K/yr
  • tretinion10K/yr
  • tretinoina para manchas y arrugas crema25K/yr

Reviews and returns

What reviews say buyers love and hate about Tretinoin Cream

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Allergies12%−0.08

Allergic reaction

Skin reaction

Skin irritation

Functionality-Overall11%−0.10

No Results

Did not work as described

DID NOT WORK

Moist/Dry6%+0.61

Not very hydrating

Not moisturizing enough

Does not moisturize

Skin Health6%−0.04

Burned my face

BURNED MY SKIN

Burned my skin

Value For Money5%

Expensive

too expensive

Too expensive

Love

Moist/Dry14%+0.61

Dries quickly

Amazing moisturizer

doesnt dry out my skin

Quality-Overall13%+1.11

Excellent product as described

Excellent Product

Quality at a fair price

Suitability Combination Skin11%+0.96

Good for sensitive skin

Works well even on sensitive skin

Good for my skin

Soft Feel9%

Goes on smooth

Nice and creamy

Leaves skin soft

Value For Money6%

good value

Not expensive

Excellent value

Return

0.7% Return rate 21% Fixable by listing

Functionality-Overall15%█▇▆▇▇▆

No Results

Did not work as described

DID NOT WORK

Value For Money11%▃▄▄▄▃█

Expensive

too expensive

Too expensive

Advertised Vs Actual Product10%██▇▇█▇
Moist/Dry7%█▇▇▇▅▅

Not very hydrating

Not moisturizing enough

Does not moisturize

Product Condition6%▇█▇▆▆▇

FAQ

Common Tretinoin Cream questions

Answered from the same tracked data.