tresemme purple shampoo
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Conversion
Great11.8%search→purchase rate — share of searches ending in a sale
Market size
Great$1.1M$1.1M/yr · 621K searches
Avg price
Good$14.47avg listing price — sweet spot $15–$100
Price range
Good$5.48–$26.68cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Okay+7.2%90-day search growth — must beat 0% to launch
Review moat
Bad4,421.79avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Competition
Bad75%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, tresemme purple shampoo is a $1.1M/yr Amazon United States market (621K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 49/100.
Data updated Jul 14, 2026 · scored weekly · How we score niches
tresemme purple shampoo market data
- Units sold / yr
- 60K–80K
- avg 5,000–6,000/product
- Revenue / yr
- $868K–$1.2M
- units × avg price
- Conversion rate
- 11.8%
- Avg BSR
- #770
- Page quality
- 0%
- Prime
- 93%
- Sponsored
- 50%
- Out of stock
- 0.0%
- Avg brand age
- 74 months
- Avg seller age
- 133 days
Competition & brand share
The top 5 products capture 75% of clicks — a locked-up shelf that new listings rarely crack.Brands
3 flat
Sellers
102
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
75%
Top 20: 100%
Open market
0%
- TRESemmé88%
- jhirmack10%
- Generic2%
- Open — no brand owns it (0%)
Demand
Weekly Amazon search volume, last 32 weeks — +7.2% search growth over the last 90 days.Top tresemme purple shampoo search terms
- tresemme shampoo403K/yr
- shampoo tresemme48K/yr
- jhirmack silver shampoo34K/yr
- jhirmack silver brightening shampoo30K/yr
- pantene silver expressions shampoo7K/yr
- tresemme keratin smooth shampoo12K/yr
- pantene purple shampoo7K/yr
- tresemme shampoo keratin13K/yr
- tresemme keratin shampoo7K/yr
- tresemme purple shampoo9K/yr
Top tresemme purple shampoo products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 14 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
TRESemm Rich Moisture Hydrating Shampoo with Pump with Up to 72H Hydration for Dry Hair with Pro Style Technology Formula 39 fl oz
TRESemmé$7.724.7★1,405 rev
TRESemm Rich Moisture Hydrating Shampoo 3 Count for Dry Hair Formulated With Pro Style Technology 28 Fl Oz
TRESemmé$16.924.7★5,829 rev
TRESemm Smooth and Silky Shampoo with Pump 39 oz
TRESemmé$7.404.7★1,223 rev
TRESemm Rich Moisture Moisturizing Conditioner with Pump with Up to 72H Hydration for Dry Hair with Pro Style Technology Formula for Dry Hair Conditioner 39 fl oz
TRESemmé$7.034.7★1,711 rev
TRESemm Rich Moisture Shampoo and Conditioner 2 Count Rich Moisture for Dry Hair Formulated With Vitamin E and Biotin 28 oz
TRESemmé$9.974.7★10,355 rev
Newest
by launch date
New Jhir~mack Silver Brightening Purple Shampoo for Gray White and Blonde Hair 12 fl oz
Generic$14.351 rev
Jhirmack Silver Everyday Moisture Daily Restorative Shampoo & Conditioner Set | Made for Gray & Silver Hair | 12 fl oz each
jhirmack$16.17105 rev
TRESemm Shampoo and Conditioner Set Rich Moisture with Hyaluronic Acid Vitamin-Enriched Hair Products for Dry Hair Curly All Hair Types 16.5 Oz Ea
TRESemmé$19.57124 rev
TRESemm Shampoo 4 Pack Keratin Smooth Transforming Unruly Hair Formulated with Lamellar-Discipline 28 Fl Oz
TRESemmé$22.54533 rev
TRESemm Rich Moisture Hydrating Shampoo 3 Count for Dry Hair Formulated With Pro Style Technology 28 Fl Oz
TRESemmé$16.925,829 rev
Trending
90-day click momentumNew Jhir~mack Silver Brightening Purple Shampoo for Gray White and Blonde Hair 12 fl oz
Generic$14.355.0★
Jhirmack Silver Everyday Moisture Daily Restorative Shampoo & Conditioner Set | Made for Gray & Silver Hair | 12 fl oz each
jhirmack$16.174.5★
TRESemm Rich Moisture Moisturizing Conditioner with Pump with Up to 72H Hydration for Dry Hair with Pro Style Technology Formula for Dry Hair Conditioner 39 fl oz
TRESemmé$7.034.7★
Jhirmack Silver Brightening Purple Shampoo Set of 4 for all types of silver grey and blonde hair
jhirmack$26.684.6★
TRESemm Rich Moisture Hydrating Shampoo 3 Count for Dry Hair Formulated With Pro Style Technology 28 Fl Oz
TRESemmé$16.924.7★
What buyers say about tresemme purple shampoo
What buyers praise and complain about, mined from review topics.What buyers love
“Good value for money”
“AMAZING SMELL”
“Excellent product”
“Keeps my hair soft”
“Love my hair color”
“Very moisturizing”
“As advertised”
“Works Great 👍👍 my hair not dull, it looks Shiny and Healthy”
“Natural curls”
“color good”
What buyers complain about
“Pump Didn't Work”
“made my hair dry”
“This is a huge bottle”
“It is a little thick”
“My hair fell out after using this”
“Bad quality”
“Waste of money”
“Arrived leaking all over the place”
“False advertising”
“cannot be used at all”
Top return reasons
Common questions
- Is tresemme purple shampoo profitable to sell on Amazon United States?
- The niche generates $1.1M/yr across 14 tracked products. 1 of 2 products launched in the last 360 days are still selling. 90-day search growth is +7.2%. Flapen's verdict: Skip it (49/100).
- How competitive is the tresemme purple shampoo niche?
- 3 brands and 102 sellers compete. The top 5 products take 75% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in tresemme purple shampoo?
- Top complaints mined from reviews: Motor Power, Moist/Dry, Size-Overall. The return rate is 0.2%.
- What does it cost to enter the tresemme purple shampoo niche?
- Listings span $5.48–$26.68; the average listing price is $14.47 (sweet spot $15–$100). The average incumbent carries 4,422 reviews — the moat a new listing must climb.