- Flapen Score
- 49 / 100Top 42% of 10,978 Beauty & Personal Care niches · +1 vs the category median of 4849
- Market size
- $179K/yr840K searches / yr
- 90-day growth
- -9.0%search demand this quarter
- Competition
- 33%top-5 click share · 39 brands · 71 sellers
Flapen Score
Trendy against its category
The dotted line is the Beauty & Personal Care average. Past it, Trendy is stronger. Inside it, weaker.
Market
The Trendy market on Amazon at a glance
Shoppers on Amazon United States searched for Trendy 840K times last year and spent an estimated $179K. The top 5 brands take 54% of clicks. Flapen scores it 49 out of 100, a Fail.
01 · Demand
An estimated 1.1% of those searches ended in a purchase.
Shoppers searched for this 840K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.1% of those searches ended in a purchase. Searches in the last 90 days moved -9.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $179K a year.
- Searches, last 12 months
- 840K
- Growth, 90 days vs prior 90
- -9.0%
- Conversion, latest week
- 1.1%
- Market size, estimated
- $179Ka year
- Top search term
- trendy431K searches a year
02 · Price
A sale here is worth $19.02.
Listings sell for $19.02 on average, from $7.99 to $61.58. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 500 to 750 of them. At $19.02 that is $10K to $14K a year per listing.
- Average price
- $19.02inside the $15 to $100 sweet spot
- Price range
- $7.99–$61.58
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 13K–15K
- Units per listing a year
- 500–750
- Revenue per listing a year
- $10K–$14K
- Returns
- 4.3%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
98% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #461 within Eyes. It carries 4,487 reviews at 4.39 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 98%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #461in Eyes
- Average rating
- 4.39 starsAmazon United States average 4.42 stars
- Average reviews
- 4,487per listing
- Listings tracked
- 58
04 · Newcomers
1 of last year's 3 launches cleared the first-year sales bar.
3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 3
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 35 months
Products
Top Trendy products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 16, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Gokeey Gold Cuff Bracelets for Women Trendy Waterproof 14K Gold Plated Chunky Gold Bangles Beaded Bracelet for Women Fashion Accessories Stackable Rope Forever Love Knot Infinity Paperclip Cuban Twist Bracelets Stack Set Bold Vintage Statement Jewelry
- Price
- $13.20
- Rating
- 4.6/5
- Reviews
- 1,637
- Age
- 1y ago

belif Aqua Bomb Cooling Eye Gel - Caffeine & Hyaluronic Acid for Puffiness & Hydration Niacinamide & Vitamin C for Dark Circles Adenosine & Collagen for Plumping Korean Skin Care 0.5 fl oz (15ml)
- Price
- $27.61
- Rating
- 4.2/5
- Reviews
- 1,071
- Age
- 1y ago

belif Peptide Eye Bomb Anti-Aging Eye Cream for Wrinkles Fine Lines Crows Feet & Eye Bags 48hr Hydration with Ceramide Squalane Caffeine Dermatologist-Tested Korean Skincare 0.84 fl.oz
- Price
- $34.70
- Rating
- 4.5/5
- Reviews
- 679
- Age
- 2y ago

Sticky Bra Backless Strapless Bra Push Up Adhesive Invisible Lift Up Bras 2 Pairs Skin&Black Color
- Price
- $12.77
- Rating
- 3.5/5
- Reviews
- 632
- Age
- 3y ago

CYHTWSDJ Shoulder Bags for Women Cute Hobo Tote Handbag Mini Clutch Purse with Zipper Closure (Black)
- Price
- $16.59
- Rating
- 4.4/5
- Reviews
- 7,606
- Age
- 2y ago
Trending
estimated 90-day click momentum
LETDIOSTO Womens Lightweight Micro-Cable Cropped Cardigan Sweaters XS-XL White
- Price
- $19.23
- Rating
- 4.8/5
- Reviews
- 23
- Age
- 3mo ago

Women Two Piece Swimsuit Sexy Swimwear Halter String Triangle Bikini Sets Black M
- Price
- $23.58
- Rating
- 4.4/5
- Reviews
- 13,467
- Age
- 6y ago

Trendy Queen Cropped Cardigan Sweaters for Women Lightweight Y2k Fall Outfits Spring Fashion Clothes 2026 Grey L
- Price
- $25.95
- Rating
- 4.5/5
- Reviews
- 1,455
- Age
- 1y ago

Artfish Womens Sleeveless Tank Top Form Fitting Scoop Neck Ribbed Knit Basic Cami Tight Fitted Heather Grey S
- Price
- $19.59
- Rating
- 4.3/5
- Reviews
- 6,794
- Age
- 3y ago

Lentta Womens Athletic Sleeveless Mini Dress with Built-in Shorts V Neck Spaghetti Strap Sundress(Orange-S)
- Price
- $22.82
- Rating
- 4.2/5
- Reviews
- 1,973
- Age
- 3y ago
Newest
by launch date
LETDIOSTO Womens Lightweight Micro-Cable Cropped Cardigan Sweaters XS-XL White
- Price
- $19.23
- Rating
- 4.8/5
- Reviews
- 23
- Age
- 3mo ago

belif Retinol Firming Eye Serum Aqua Bomb Lifting Eye Gel with Collagen & Bakuchiol for Puffiness Fine Lines & Wrinkles Peptide & Hyaluronic Acid Korean Skin Care
- Price
- $28.11
- Rating
- 4.3/5
- Reviews
- 348
- Age
- 1y ago

Trendy Queen Womens Double Lined Tank Top Not See-Through Soft Layering Cami Adjustable Strap Basic Top for Workout Going Out Black M
- Price
- $10.70
- Rating
- 4.1/5
- Reviews
- 1,080
- Age
- 1y ago

AnotherChill Womens Low Waist Micro Mini Skorts Skirt with Built-in Shorts Sexy Stretch Black Skirts Basic Summer Outfits (Black Small)
- Price
- $28.53
- Rating
- 4.2/5
- Reviews
- 535
- Age
- 1y ago

Gokeey Gold Cuff Bracelets for Women Trendy Waterproof 14K Gold Plated Chunky Gold Bangles Beaded Bracelet for Women Fashion Accessories Stackable Rope Forever Love Knot Infinity Paperclip Cuban Twist Bracelets Stack Set Bold Vintage Statement Jewelry
- Price
- $13.20
- Rating
- 4.6/5
- Reviews
- 1,637
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 33% of clicks, no more. An open shelf where new products get seen.
Brands
39 rising
Sellers
71
Est. top-5 brand share
54%
Top 20: 84%
Est. top-5 click share
33%
Top 20: 65%
Open market
43%
- Trendy Queen17%
- belif17%
- Gokeey13%
- sasiga4%
- SOJOS4%
- Hstyle3%
Demand
Trendy search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 2.0× · 10 of 12 months tracked
Search terms
Top Trendy search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- trendy431K/yr
- alix earle storefront175K/yr
- darcy mcqueeney storefront62K/yr
- womens best sellers37K/yr
- belif eye gel29K/yr
- belif eye cream25K/yr
- viral tiktok products17K/yr
- trending items for women16K/yr
- belief aqua bomb eye gel16K/yr
- belif aqua bomb eye gel14K/yr
Reviews and returns
What reviews say buyers love and hate about Trendy
We read the reviews and the return reasons for every product selling here.
“Breaks Easily”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Trendy questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









