Skip to content
61

travel size sunscreen bulk

Worth a look

Shows low returns (0.6%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 33Growth 84Conversion 63Competition 52Returns 97Price range 88Avg price 95Brand share 48Review moat 38Quality gap 38

Returns

Incredible0.6%

return rate — above 5% kills the launch gate

Avg price

Incredible$27.98

avg listing price — sweet spot $15–$100

Price range

Great$7.92–$85.01

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Great+82.1%

90-day search growth — must beat 0% to launch

Conversion

Good5.6%

search→purchase rate — share of searches ending in a sale

Competition

Good54%

top-5 click share — leaders hold, buyers still browse

Brand share

Okay76%

top-5 brand share — brands hold most of the demand

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Review moat

Okay2,696.29

avg incumbent reviews — the moat a new listing must climb

Market size

Okay$159K

$159K/yr · 102K searches

According to Flapen's Amazon United States niche tracking, travel size sunscreen bulk is a $159K/yr Amazon United States market (102K searches/yr). The top 5 brands hold 76% of demand. Demand peaks in Apr–May–Jun–Jul. Verdict: Worth a look — 61/100.

Data updated Jul 17, 2026 · scored weekly · How we score niches

travel size sunscreen bulk market data

Units sold / yr
6K–8K
avg 100–250/product
Revenue / yr
$168K–$224K
units × avg price
Conversion rate
5.6%
Avg BSR
#276
Page quality
0%
Prime
100%
Sponsored
62%
Out of stock
0.3%
Avg brand age
42 months
Avg seller age
134 days

Competition & brand share

The top 5 products take 54% of clicks — established leaders, but buyers still shop beyond them.

Brands

11 falling

Sellers

48

Top-5 brand share

76%

Top 20: 100%

Top-5 click share

54%

Top 20: 98%

Open market

18%

  • Banana Boat40%
  • VACATION13%
  • KONEUK10%
  • Coppertone6%
  • MOONGAZE6%
  • Hawaiian Tropic6%
  • Open — no brand owns it (5 brands, 18%)

Demand & seasonality

Weekly Amazon search volume, last 101 weeks — +82.1% search growth over the last 90 days.
4K3KSpike '25Spike '26DecMarJunAugNovMarMay

Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 9.5×

Top travel size sunscreen bulk search terms

  • travel sunscreen bulk37K/yr
  • travel size sunscreen bulk24K/yr
  • sunscreen travel size bulk20K/yr
  • mini sunscreens10K/yr
  • sunscreen packs6K/yr
  • small sunscreen travel size bulk5K/yr
All search terms

Top travel size sunscreen bulk products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$16K20%$32K30%$48K40%$64K101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 21 tracked products in this niche — three views at once, no toggling.

What buyers say about travel size sunscreen bulk

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall13%

“Perfect size, convenient”

Ease Of Use10%

“Convenient and Perfect for On-the-Go”

Smell9%

“Blends effortless and smells great”

Value For Money8%

“Good price”

Suitability Combination Skin5%

“feels comfortable on my skin”

Absorbency4%

“absorbs well”

Quality-Overall4%

“Best chapstick ever”

Weight Light3%

“They seriously are lightweight”

Gifting Purpose3%

“Perfect for gift bags for all occasions”

Protection3%

“effective protection and good for everyone”

What buyers complain about

Size-Overall25%

“Small cans”

Value For Money8%

“Extremely overpriced”

Ease Of Use5%

“hard to get product out”

Allergies4%

“my lips are so burnt they have blisters”

Quality-Overall4%

“Not a good quality sunscreen”

Protection2%

“had absolutely no protection from the sun”

Advertised Vs Actual Product2%

“False info”

Color Fading/Discoloration2%

“Bleaching”

Skin Health2%

“feel heavy on the skin”

Functionality-Overall2%

“Doesnt work blistered and ineffective”

Top return reasons

Size-Overall55%
Advertised Vs Actual Product15%
Value For Money8%
Language Issues8%
Leak-Proof2%
Ingredients-Overall2%
Defective Material/Parts2%
Quality-Overall1%
Functionality-Overall1%
Certifications1%

Common questions

Is travel size sunscreen bulk profitable to sell on Amazon United States?
The niche generates $159K/yr across 21 tracked products. 9 of 9 products launched in the last 360 days are still selling. 90-day search growth is +82.1%. Flapen's verdict: Worth a look (61/100).
How competitive is the travel size sunscreen bulk niche?
11 brands and 48 sellers compete. The top 5 products take 54% of clicks and top 5 brands hold 76% of demand.
What do buyers complain about in travel size sunscreen bulk?
Top complaints mined from reviews: Size-Overall, Value For Money, Ease Of Use. The return rate is 0.6%.
When does demand for travel size sunscreen bulk peak?
Demand peaks in Apr–May–Jun–Jul; the busiest month runs 9.5× the quietest.
What does it cost to enter the travel size sunscreen bulk niche?
Listings span $7.92–$85.01; the average listing price is $27.98 (sweet spot $15–$100). The average incumbent carries 2,696 reviews — the moat a new listing must climb.