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Travel Size Spray Deodorant Men

Maybe

An estimated 0.1% of orders come back. But the top 5 brands take 100% of clicks, so Travel Size Spray Deodorant Men is a Maybe.

Flapen Score
50
50 / 100
Top 38% of 10,978 Beauty & Personal Care niches · +2 vs the category median of 48
Market size
$113K/yr90K searches / yr
90-day growth
+11.2%search demand this quarter
Competition
64%top-5 click share · 4 brands · 76 sellers

Flapen Score

Travel Size Spray Deodorant Men against its category

The dotted line is the Beauty & Personal Care average. Past it, Travel Size Spray Deodorant Men is stronger. Inside it, weaker.

50Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Travel Size Spray Deodorant Men market on Amazon at a glance

Shoppers on Amazon United States searched for Travel Size Spray Deodorant Men 90K times last year and spent an estimated $113K. All 4 brands take every click. Demand peaks in Jun–Jul. Flapen scores it 50 out of 100, a Maybe.

01 · Demand

An estimated 9.5% of those searches ended in a purchase.

Shoppers searched for this 90K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.5% of those searches ended in a purchase. Searches in the last 90 days moved +11.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $113K a year.

Searches, last 12 months
90K
Growth, 90 days vs prior 90
+11.2%
Conversion, latest week
9.5%
Market size, estimated
$113Ka year
Peak month
July2.2× the quietest month
Top search term
axe apollo body spray16K searches a year

02 · Price

A sale here is worth $13.20.

Listings sell for $13.20 on average, from $7.00 to $32.03. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 500 to 750 of them. At $13.20 that is $7K to $10K a year per listing.

Average price
$13.20under the $15 to $100 sweet spot
Price range
$7.00–$32.03
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
8K–10K
Units per listing a year
500–750
Revenue per listing a year
$7K–$10K
Returns
0.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

50% of listings pay for placement with sponsored ads. 85% ship with Prime. On an average day, 1.5% of listings are out of stock. The average listing ranks #326 within Deodorants & Antiperspirants. It carries 499 reviews at 4.35 stars, so a new listing needs social proof before a better product.

Sponsored listings
50%
Prime listings
85%
Out of stock, average day
1.5%
Average rank
#326in Deodorants & Antiperspirants
Average rating
4.35 starsAmazon United States average 4.42 stars
Average reviews
499per listing
Listings tracked
20

04 · Newcomers

4 of last year's 7 launches cleared the first-year sales bar.

7 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 73 months on average, so the names here are established.

Launched, last 12 months
7
Successful launches
4Amazon's first-year sales bar
Average brand age
73 months

Products

Top Travel Size Spray Deodorant Men products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 64% of clicks. Leaders hold, but buyers still shop past them.

Brands

4 falling

Sellers

76

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

64%

Top 20: 100%

Open market

0%

  • Brand 178%
  • Brand 213%
  • Brand 36%
  • Brand 43%
  • Open — no brand owns it (0%)

Demand

Travel Size Spray Deodorant Men search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KSpike '25Prime Day '25Spike '26DecMarJunAugNovMarMay

Peak months: Jun, Jul · busiest ÷ quietest = 2.2×

Search terms

Top Travel Size Spray Deodorant Men search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • axe apollo body spray16K/yr
  • axe travel size body spray7K/yr
  • travel size axe body spray7K/yr
  • travel size spray deodorant men7K/yr
  • axe travel size7K/yr
  • travel spray deodorant men5K/yr
  • axe body spray apollo8K/yr
  • travel deodorant men spray5K/yr
  • axe body spray travel size4K/yr
  • travel size deodorant men spray5K/yr

Reviews and returns

What reviews say buyers love and hate about Travel Size Spray Deodorant Men

We read the reviews and the return reasons for every product selling here.

51%of positive reviews mention “Smell”
38%of negative reviews mention “Size-Overall”
0.1%of orders come back
“Small canisters”
A buyer, on “Size-Overall”38% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Travel Size Spray Deodorant Men questions

Answered from the same tracked data.