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50

travel size spray deodorant men

Worth a look

Shows low returns (0.1%), but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.

Market size 27Growth 39Conversion 85Competition 34Returns 100Price range 68Avg price 60Brand share 0Review moat 75Quality gap 67

Returns

Incredible0.1%

return rate — above 5% kills the launch gate

Conversion

Great9.5%

search→purchase rate — share of searches ending in a sale

Review moat

Great498.55

avg incumbent reviews — the moat a new listing must climb

Price range

Good$7.00–$32.03

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Avg price

Good$13.20

avg listing price — sweet spot $15–$100

Growth

Okay+11.2%

90-day search growth — must beat 0% to launch

Competition

Okay64%

top-5 click share — leaders hold, buyers still browse

Market size

Okay$113K

$113K/yr · 90K searches

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, travel size spray deodorant men is a $113K/yr Amazon United States market (90K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jun–Jul. Verdict: Worth a look — 50/100.

Data updated Jul 15, 2026 · scored weekly · How we score niches

travel size spray deodorant men market data

Units sold / yr
8K–10K
avg 500–750/product
Revenue / yr
$106K–$132K
units × avg price
Conversion rate
9.5%
Avg BSR
#326
Page quality
0%
Prime
85%
Sponsored
50%
Out of stock
1.5%
Avg brand age
73 months
Avg seller age
148 days

Competition & brand share

The top 5 products take 64% of clicks — established leaders, but buyers still shop beyond them.

Brands

4 falling

Sellers

76

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

64%

Top 20: 100%

Open market

0%

  • AXE78%
  • Degree13%
  • Dove6%
  • AQUA BLANCE3%
  • Open — no brand owns it (0%)

Demand & seasonality

Weekly Amazon search volume, last 93 weeks — +11.2% search growth over the last 90 days.
2K2KSpike '25Prime Day '25Spike '26DecMarJunAugNovMarMay

Peak months: Jun, Jul · busiest ÷ quietest = 2.2×

Top travel size spray deodorant men search terms

  • axe apollo body spray16K/yr
  • axe travel size body spray7K/yr
  • travel size axe body spray7K/yr
  • travel size spray deodorant men7K/yr
  • axe travel size7K/yr
  • travel spray deodorant men5K/yr
  • axe body spray apollo8K/yr
  • travel deodorant men spray5K/yr
  • axe body spray travel size4K/yr
  • travel size deodorant men spray5K/yr
All search terms

Top travel size spray deodorant men products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$11K20%$23K30%$34K40%$45K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 20 tracked products in this niche — three views at once, no toggling.

What buyers say about travel size spray deodorant men

What buyers praise and complain about, mined from review topics.

What buyers love

Smell51%

“Fresh Scent”

Value For Money8%

“Great value”

Quality-Overall7%

“The bottle is well made”

Size-Overall7%

“Theyre pretty good size”

Advertised Vs Actual Product4%

“Exactly What I Expected”

Durability3%

“it held up surprisingly well”

Efficiency2%

“Effective”

Ease Of Use2%

“It is convenient to use”

Gifting Purpose1%

“A gift”

Weight Light1%

“pleasant not too heavy”

What buyers complain about

Size-Overall38%

“Small canisters”

Smell13%

“Awful scent”

Advertised Vs Actual Product10%

“This is deceiving”

Value For Money8%

“Price is to high for product”

Quality-Overall4%

“Surprisingly, the quality of the plastic part is bad compared with what we get in the US”

Durability4%

“they only last about three uses”

Ethical Trade/Fair Trade1%

“Is Amazon paying attention to this SCAM”

Allergies1%

“I also had itchy arm pits after using it”

Unsustainable Design1%

“poor design”

Flammable1%

“Burns”

Top return reasons

Smell70%
Size-Overall12%
Advertised Vs Actual Product10%
Leak-Proof3%
Ingredients-Overall2%
Dilute/Watery2%
Value For Money2%
Durability1%
Defective Material/Parts1%

Common questions

Is travel size spray deodorant men profitable to sell on Amazon United States?
The niche generates $113K/yr across 20 tracked products. 4 of 7 products launched in the last 360 days are still selling. 90-day search growth is +11.2%. Flapen's verdict: Worth a look (50/100).
How competitive is the travel size spray deodorant men niche?
4 brands and 76 sellers compete. The top 5 products take 64% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in travel size spray deodorant men?
Top complaints mined from reviews: Size-Overall, Smell, Advertised Vs Actual Product. The return rate is 0.1%.
When does demand for travel size spray deodorant men peak?
Demand peaks in Jun–Jul; the busiest month runs 2.2× the quietest.
What does it cost to enter the travel size spray deodorant men niche?
Listings span $7.00–$32.03; the average listing price is $13.20 (sweet spot $15–$100). The average incumbent carries 499 reviews — the moat a new listing must climb.