Travel Size Shampoo and Conditioner Sets
PassTravel Size Shampoo and Conditioner Sets scores 72 out of 100, a Pass. Shoppers spend $3.3M a year here, search demand grew +30.6% this quarter, and returns run at 0.8% of orders.
- Flapen Score
- 72 / 100Top 1% of 10,978 Beauty & Personal Care niches · +24 vs the category median of 4872
- Market size
- $3.3M/yr4.0M searches / yr
- 90-day growth
- +30.6%search demand this quarter
- Competition
- 33%top-5 click share · 28 brands · 94 sellers
Flapen Score
Travel Size Shampoo and Conditioner Sets against its category
The dotted line is the Beauty & Personal Care average. Past it, Travel Size Shampoo and Conditioner Sets is stronger. Inside it, weaker.
Market
The Travel Size Shampoo and Conditioner Sets market on Amazon at a glance
Shoppers on Amazon United States searched for Travel Size Shampoo and Conditioner Sets 4.0M times last year and spent an estimated $3.3M. The top 5 brands take 40% of clicks. Demand peaks in Jun–Jul. Flapen scores it 72 out of 100, a Pass.
01 · Demand
5.9% of searches ended in a purchase last week.
Shoppers searched for this 4.0M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 5.9% of those searches ended in a purchase. Searches in the last 90 days moved +30.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $3.3M a year.
- Searches, last 12 months
- 4.0M
- Growth, 90 days vs prior 90
- +30.6%
- Conversion, latest week
- 5.9%
- Market size, estimated
- $3.3Ma year
- Peak month
- June2.2× the quietest month
- Top search term
- travel shampoo and conditioner1.4M searches a year
02 · Price
A sale here is worth $14.30.
Listings sell for $14.30 on average, from $1.87 to $30.98. Amazon reports units sold in ranges. This niche sold 250K to 300K a year. The average listing sells 4,000 to 5,000 of them. At $14.30 that is $57K to $72K a year per listing.
- Average price
- $14.30under the $15 to $100 sweet spot
- Price range
- $1.87–$30.98
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 250K–300K
- Units per listing a year
- 4,000–5,000
- Revenue per listing a year
- $57K–$72K
- Returns
- 0.8%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
63% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #121 within Shampoo & Conditioner Sets. It carries 7,226 reviews at 4.54 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 63%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #121in Shampoo & Conditioner Sets
- Average rating
- 4.54 starsAmazon United States average 4.42 stars
- Average reviews
- 7,226per listing
- Listings tracked
- 48
04 · Newcomers
Amazon counts 4 of last year's 5 launches as successful.
5 products launched here in the last 12 months. Amazon counts 4 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 56 months on average, so the names here are settling in.
- Launched, last 12 months
- 5
- Successful launches
- 4Amazon's first-year sales bar
- Average brand age
- 56 months
Products
Top Travel Size Shampoo and Conditioner Sets products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Dove Travel Essentials Shampoo and Conditioner Set Dove Nutritive Solutions Intensive Repair for Damaged Hair 3 Oz Ea
- Price
- $9.08
- Rating
- 4.7/5
- Reviews
- 570
- Age
- 1y ago
Sol de Janeiro Tropical Abundance Hair Repair Trio Travel Set | Jet Set | Sulfate Free Brazilian Joia Shampoo and Conditioner | Leave In Conditioner Spray | TSA Friendly | Amazon Exclusive
- Price
- $23.71
- Rating
- 4.7/5
- Reviews
- 696
- Age
- 1y ago
Method Body Wash and Hair Care Gift Set Pure Peace 3.4 oz Travel Size Bottles
- Price
- $14.92
- Rating
- 4.6/5
- Reviews
- 502
- Age
- 2y ago
MONDAY Haircare MOISTURE Shampoo + Conditioner with Hyaluronic Acid & Shea Butter for Dry & Dull Hair 90 mL (Dual Set)
- Price
- $11.87
- Rating
- 4.6/5
- Reviews
- 400
- Age
- 1y ago
TRESemm Travel Essentials Rich Moisture Shampoo and Conditioner Set Hydrating Hair Detangler with Hyaluronic Acid 3 Oz Ea
- Price
- $8.94
- Rating
- 4.7/5
- Reviews
- 2,930
- Age
- 14y ago
Trending
90-day click momentum
Biolage Hydra Source Travel Size Trio Kit - With Mini Hydra Source Shampoo Conditioning Balm & All-In-One Spray For Dry Hair Deeply Moisturizes Detangles & Adds Shine 3 Piece Mini Set
- Price
- $17.98
- Rating
- 4.8/5
- Reviews
- 71
- Age
- 4mo ago
OUAI Medium Hair Shampoo & Conditioner Set Travel Size - Hydrating Shampoo & Conditioner - With Coconut Oil Babassu Kumquat Extract & Keratin - Sulfate Paraben & Phthalate Free (3 Oz)
- Price
- $27.47
- Rating
- 4.4/5
- Reviews
- 6,916
- Age
- 1y ago
OGX Nourishing + Coconut Milk Sulfate Free Shampoo and Conditioner Set Hydrates & Softens Hair Lipi Pro Shield Technology Creamy Coconut Milk White Peach & Shea Butter Scent 2 Items 2 x 13 fl oz
- Price
- $12.84
- Rating
- 4.6/5
- Reviews
- 9,854
- Age
- 8y ago
Native Coconut & Vanilla Shampoo and Conditioner Contain Naturally Derived Ingredients | All Hair Types Color & Treated Fine to Dry Damaged Sulfate & Dye Free - 2-Pack
- Price
- $18.92
- Rating
- 4.4/5
- Reviews
- 14,012
- Age
- 3y ago
Garnier Whole Blends Honey Treasures Repairing Conditioner for Dry Damaged Hair 3 Fl Oz (Travel Size) 1 Count (Packaging May Vary)
- Price
- $1.88
- Rating
- 4.7/5
- Reviews
- 8,032
- Age
- 6y ago
Newest
by launch dateBiolage Hydra Source Travel Size Trio Kit - With Mini Hydra Source Shampoo Conditioning Balm & All-In-One Spray For Dry Hair Deeply Moisturizes Detangles & Adds Shine 3 Piece Mini Set
- Price
- $17.98
- Rating
- 4.8/5
- Reviews
- 71
- Age
- 4mo ago
OUAI Fine Hair Shampoo & Conditioner Set Travel Size - Volumizing Shampoo & Conditioner - With Strengthening Keratin Biotin & Chia Seed Oil - Sulfate Paraben & Phthalate Free (3 Oz)
- Price
- $27.53
- Rating
- 4.4/5
- Reviews
- 6,916
- Age
- 1y ago
OUAI Medium Hair Shampoo & Conditioner Set Travel Size - Hydrating Shampoo & Conditioner - With Coconut Oil Babassu Kumquat Extract & Keratin - Sulfate Paraben & Phthalate Free (3 Oz)
- Price
- $27.47
- Rating
- 4.4/5
- Reviews
- 6,916
- Age
- 1y ago
Biolage Color Last Shampoo - For Color-Treated Hair Nourishes Strengthens Hydrates and Adds Shine Soybean Oil & Stearic Acid Paraben & Mineral Oil-Free Vegan 1.7 Fl Oz
- Price
- $6.43
- Rating
- 4.7/5
- Reviews
- 40,899
- Age
- 1y ago
Sol de Janeiro Tropical Abundance Hair Repair Trio Travel Set | Jet Set | Sulfate Free Brazilian Joia Shampoo and Conditioner | Leave In Conditioner Spray | TSA Friendly | Amazon Exclusive
- Price
- $23.71
- Rating
- 4.7/5
- Reviews
- 696
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take only 33% of clicks. An open shelf where new products get seen.
Brands
28 falling
Sellers
94
Top-5 brand share
40%
Top 20: 95%
Top-5 click share
33%
Top 20: 76%
Open market
53%
- Dove9%
- OUAI9%
- MONDAY HAIRCARE8%
- Garnier7%
- Nexxus7%
- Sol de Janeiro7%
Demand
Travel Size Shampoo and Conditioner Sets search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jun, Jul · busiest ÷ quietest = 2.2×
Search terms
Top Travel Size Shampoo and Conditioner Sets search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- travel shampoo and conditioner1.4M/yr
- travel size shampoo and conditioner731K/yr
- travel shampoo406K/yr
- travel size shampoo360K/yr
- mini shampoo and conditioner sets138K/yr
- travel size shampoo and conditioner sets308K/yr
- shampoo travel size90K/yr
- travel shampoo and conditioner set125K/yr
- shampoo and conditioner set travel57K/yr
- shampoo and conditioner travel size54K/yr
Reviews and returns
What reviews say buyers love and hate about Travel Size Shampoo and Conditioner Sets
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Unpleasant smell
Awful smell
Smells strange
Tight fit
Smaller than expected
the size is now much bigger than the others
Expensive
Too expensive
expensive
leaked all over everything
They leak
Not leak proof
extremely drying
Not as moisturizing as I would like
Not hydrating,
Love
Amazing Scent
Has a nice clean smell
Nice clean smell
This moisturizing duo offers exceptional quality at a competitive price point
High-quality bottles
Excellent Product
fit perfectly in the bag
convenient size
It fit great
Soft and smooth
It's very soft
Smooth and Silky
Great deal
Cheap price
Affordable price
Return
0.8% Return rate 55% Fixable by listing
Tight fit
Smaller than expected
the size is now much bigger than the others
Unpleasant smell
Awful smell
Smells strange
leaked all over everything
They leak
Not leak proof
False advertising
Not as advertised
Not what is picture
Expensive
Too expensive
expensive
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Travel Size Shampoo and Conditioner Sets questions
Answered from the same tracked data.