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Travel Size Mineral Sunscreen

Fail

The top 5 brands take 100% of clicks, so Travel Size Mineral Sunscreen is a Fail.

Flapen Score
49
49 / 100
Top 42% of 10,978 Beauty & Personal Care niches · +1 vs the category median of 48
Market size
$299K/yr140K searches / yr
90-day growth
+83.4%search demand this quarter
Competition
91%top-5 click share · 1 brands · 53 sellers

Flapen Score

Travel Size Mineral Sunscreen against its category

The dotted line is the Beauty & Personal Care average. Past it, Travel Size Mineral Sunscreen is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Travel Size Mineral Sunscreen market on Amazon at a glance

Shoppers on Amazon United States searched for Travel Size Mineral Sunscreen 140K times last year and spent an estimated $299K. One brand takes every click. Demand peaks in Apr–May–Jun–Jul. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 18.5% of those searches ended in a purchase.

Shoppers searched for this 140K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 18.5% of those searches ended in a purchase. Searches in the last 90 days moved +83.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $299K a year.

Searches, last 12 months
140K
Growth, 90 days vs prior 90
+83.4%
Conversion, latest week
18.5%
Market size, estimated
$299Ka year
Peak month
June10.4× the quietest month
Top search term
blue lizard face sunscreen43K searches a year

02 · Price

A sale here is worth $11.59.

Listings sell for $11.59 on average, from $7.51 to $18.08. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 2,500 to 3,000 of them. At $11.59 that is $29K to $35K a year per listing.

Average price
$11.59under the $15 to $100 sweet spot
Price range
$7.51–$18.08
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
20K–25K
Units per listing a year
2,500–3,000
Revenue per listing a year
$29K–$35K
Returns
0.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #79 within Sunscreens & Tanning Products. It carries 7,945 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings
88%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#79in Sunscreens & Tanning Products
Average rating
4.58 starsAmazon United States average 4.42 stars
Average reviews
7,945per listing
Listings tracked
8

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 50 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
50 months

Products

Top Travel Size Mineral Sunscreen products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 91% of clicks. A locked shelf that new listings rarely crack.

Brands

1 falling

Sellers

53

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

91%

Top 20: 100%

Open market

0%

  • Brand 1100%

Demand

Travel Size Mineral Sunscreen search demand

Weekly searches over the year, seasonality beneath. Pick a range.

8K6KSpike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 10.4×

Search terms

Top Travel Size Mineral Sunscreen search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • blue lizard face sunscreen43K/yr
  • blue lizard sunscreen face15K/yr
  • blue lizard face12K/yr
  • mineral sunscreen travel size13K/yr
  • travel size mineral sunscreen13K/yr
  • blue lizard sunscreen for face9K/yr
  • blue lizard sunscreen travel size10K/yr
  • travel mineral sunscreen9K/yr
  • blue lizard sheer7K/yr
  • blue lizard sheer sunscreen6K/yr

Reviews and returns

What reviews say buyers love and hate about Travel Size Mineral Sunscreen

We read the reviews and the return reasons for every product selling here.

12%of positive reviews mention “Quality-Overall”
14%of negative reviews mention “Allergies”
0.7%of orders come back
“Can cause rash”
A buyer, on “Allergies”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Travel Size Mineral Sunscreen questions

Answered from the same tracked data.