Travel Size Lotion
MaybeAn estimated 0.4% of orders come back. But the average product has 18,180 reviews to catch up to, so Travel Size Lotion is a Maybe.
- Flapen Score
- 52 / 100Top 29% of 10,978 Beauty & Personal Care niches · +4 vs the category median of 4852
- Market size
- $636K/yr978K searches / yr
- 90-day growth
- -5.8%search demand this quarter
- Competition
- 49%top-5 click share · 17 brands · 157 sellers
Flapen Score
Travel Size Lotion against its category
The dotted line is the Beauty & Personal Care average. Past it, Travel Size Lotion is stronger. Inside it, weaker.
Market
The Travel Size Lotion market on Amazon at a glance
Shoppers on Amazon United States searched for Travel Size Lotion 978K times last year and spent an estimated $636K. The top 5 brands take 70% of clicks. Demand peaks in Aug. Flapen scores it 52 out of 100, a Maybe.
01 · Demand
An estimated 7.1% of those searches ended in a purchase.
Shoppers searched for this 978K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.1% of those searches ended in a purchase. Searches in the last 90 days moved -5.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $636K a year.
- Searches, last 12 months
- 978K
- Growth, 90 days vs prior 90
- -5.8%
- Conversion, latest week
- 7.1%
- Market size, estimated
- $636Ka year
- Peak month
- August1.9× the quietest month
- Top search term
- travel size lotion434K searches a year
02 · Price
A sale here is worth $9.11.
Listings sell for $9.11 on average, from $2.00 to $30.85. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 1,250 to 1,500 of them. At $9.11 that is $11K to $14K a year per listing.
- Average price
- $9.11under the $15 to $100 sweet spot
- Price range
- $2.00–$30.85
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 60K–80K
- Units per listing a year
- 1,250–1,500
- Revenue per listing a year
- $11K–$14K
- Returns
- 0.4%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
74% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #132 within Lotions. It carries 18,180 reviews at 4.67 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 74%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #132in Lotions
- Average rating
- 4.67 starsAmazon United States average 4.42 stars
- Average reviews
- 18,180per listing
- Listings tracked
- 31
04 · Newcomers
3 of last year's 4 launches cleared the first-year sales bar.
4 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 65 months on average, so the names here are established.
- Launched, last 12 months
- 4
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 65 months
Products
Top Travel Size Lotion products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 49% of clicks. Leaders hold, but buyers still shop past them.
Brands
17 falling
Sellers
157
Top-5 brand share
70%
Top 20: 100%
Top-5 click share
49%
Top 20: 88%
Open market
26%
- Brand 127%
- Brand 217%
- Brand 313%
- Brand 46%
- Brand 56%
- Brand 65%
Demand
Travel Size Lotion search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Aug · busiest ÷ quietest = 1.9×
Search terms
Top Travel Size Lotion search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- travel size lotion434K/yr
- hand lotion pump133K/yr
- travel size lotion for women77K/yr
- mini lotions62K/yr
- hand lotion for bathroom28K/yr
- hand lotion with pump26K/yr
- jergens travel size lotion23K/yr
- jergens lotion travel size18K/yr
- hand cream pump31K/yr
- vaseline cocoa glow20K/yr
Reviews and returns
What reviews say buyers love and hate about Travel Size Lotion
We read the reviews and the return reasons for every product selling here.
“Overpowering scent”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Travel Size Lotion questions
Answered from the same tracked data.









