Travel Size Heat Protectant for Hair

Shoppers searched for this 193K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 13.7% of those searches ended in a purchase. Searches in the last 90 days moved +11.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $369K a year.

Searches, last 12 months

193K

Growth, 90 days vs prior 90

+11.0%

Conversion, latest week

13.7%

Market size, estimated

$369Ka year

Peak month

May2.0× the quietest month

Top search term

travel size heat protectant spray53K searches a year

Listings sell for $13.95 on average, from $4.26 to $34.40. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 500 to 750 of them. At $13.95 that is $7K to $10K a year per listing.

Average price

$13.95under the $15 to $100 sweet spot

Price range

$4.26–$34.40

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

20K–25K

Units per listing a year

500–750

Revenue per listing a year

$7K–$10K

Returns

0.8%of orders · Amazon United States median 2.1%

74% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #78 within Hair Sprays. It carries 13,055 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings

74%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#78in Hair Sprays

Average rating

4.52 starsAmazon United States average 4.42 stars

Average reviews

13,055per listing

Listings tracked

31

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 90 months on average, so the names here are established.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

90 months