Travel Hair Products
MaybeReturns run at only 0.7% of orders. But shoppers spend only $78K a year here, so Travel Hair Products is a Maybe.
- Flapen Score
- 58 / 100Top 12% of 10,978 Beauty & Personal Care niches · +10 vs the category median of 4858
- Market size
- $78K/yr101K searches / yr
- 90-day growth
- +8.3%search demand this quarter
- Competition
- 29%top-5 click share · 34 brands · 76 sellers
Flapen Score
Travel Hair Products against its category
The dotted line is the Beauty & Personal Care average. Past it, Travel Hair Products is stronger. Inside it, weaker.
Market
The Travel Hair Products market on Amazon at a glance
Shoppers on Amazon United States searched for Travel Hair Products 101K times last year and spent an estimated $78K. The top 5 brands take 51% of clicks. Flapen scores it 58 out of 100, a Maybe.
01 · Demand
4.2% of searches ended in a purchase last week.
Shoppers searched for this 101K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 4.2% of those searches ended in a purchase. Searches in the last 90 days moved +8.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $78K a year.
- Searches, last 12 months
- 101K
- Growth, 90 days vs prior 90
- +8.3%
- Conversion, latest week
- 4.2%
- Market size, estimated
- $78Ka year
- Top search term
- travel hair products94K searches a year
02 · Price
A sale here is worth $18.36.
Listings sell for $18.36 on average, from $3.43 to $64.47. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $18.36 that is $0 to $2K a year per listing.
- Average price
- $18.36inside the $15 to $100 sweet spot
- Price range
- $3.43–$64.47
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$2K
- Returns
- 0.7%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
79% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.1% of listings are out of stock. The average listing ranks #124 within Shampoo & Conditioner Sets. It carries 9,363 reviews at 4.47 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 79%
- Prime listings
- 100%
- Out of stock, average day
- 3.1%
- Average rank
- #124in Shampoo & Conditioner Sets
- Average rating
- 4.47 starsAmazon United States average 4.42 stars
- Average reviews
- 9,363per listing
- Listings tracked
- 63
04 · Newcomers
Amazon counts 5 of last year's 7 launches as successful.
7 products launched here in the last 12 months. Amazon counts 5 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 60 months on average, so the names here are established.
- Launched, last 12 months
- 7
- Successful launches
- 5Amazon's first-year sales bar
- Average brand age
- 60 months
Products
Top Travel Hair Products products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Biolage All-In-One Multi-Benefit Spray - Leave-In Treatment Heat Protectant Shine Frizz Control For All Hair Types Coconut Oil Vegan & Paraben-Free 1 Fl Oz Packaging may vary
- Price
- $7.98
- Rating
- 4.6/5
- Reviews
- 6,040
- Age
- 1y ago

Olaplex Healthy Hair Discovery Travel Set: N. 4 5 0.5 6 7 Set | Cleanse Hydrate Reduce Breakage and Boost Shine & Softness | For Coily Curly Straight & Wavy
- Price
- $27.87
- Rating
- 4.5/5
- Reviews
- 514
- Age
- 7mo ago

amika signature saviors essential trial set
- Price
- $28.12
- Rating
- 4.6/5
- Reviews
- 474
- Age
- 2y ago

COLOR WOW Dream Coat Supernatural Spray 1.7 fl oz Keep Your Hair Frizz-Free and Shiny No Matter the Weather with Award-Winning Anti-Humidity Spray
- Price
- $12.76
- Rating
- 4.3/5
- Reviews
- 109,689
- Age
- 7y ago

Sol de Janeiro Tropical Abundance Hair Repair Trio Travel Set | Jet Set | Sulfate Free Brazilian Joia Shampoo and Conditioner | Leave In Conditioner Spray | TSA Friendly | Amazon Exclusive
- Price
- $23.71
- Rating
- 4.7/5
- Reviews
- 696
- Age
- 1y ago
Trending
90-day click momentum
Olaplex Healthy Hair Discovery Travel Set: N. 4 5 0.5 6 7 Set | Cleanse Hydrate Reduce Breakage and Boost Shine & Softness | For Coily Curly Straight & Wavy
- Price
- $27.87
- Rating
- 4.5/5
- Reviews
- 514
- Age
- 7mo ago

Aveda Phomollient Styling Foam Hair Mousse | Weightless Volumizing Mousse for Fine to Medium Hair Travel Size 1.7 Fl Oz
- Price
- $13.63
- Rating
- 4.4/5
- Reviews
- 3,856
- Age
- 10y ago

Aveda Abundant Blowout All-Over Volumizing Spray | 24-Hour All-Over Volumizing Spray | Vegan | Travel Size | 1 Fl Oz
- Price
- $14.02
- Rating
- 4.2/5
- Reviews
- 226
- Age
- 11mo ago

Sol de Janeiro Tropical Abundance Hair Repair Trio Travel Set | Jet Set | Sulfate Free Brazilian Joia Shampoo and Conditioner | Leave In Conditioner Spray | TSA Friendly | Amazon Exclusive
- Price
- $23.71
- Rating
- 4.7/5
- Reviews
- 696
- Age
- 1y ago

Aveda Thickening Tonic | Instantly Thickens Hair | Spray for Thin and Fine Hair | with Wheat Corn and Certified Organic Amla | 96% Naturally Derived* 1 Fl Oz
- Price
- $13.35
- Rating
- 4.5/5
- Reviews
- 4,424
- Age
- 7y ago
Newest
by launch date
Olaplex Healthy Hair Discovery Travel Set: N. 4 5 0.5 6 7 Set | Cleanse Hydrate Reduce Breakage and Boost Shine & Softness | For Coily Curly Straight & Wavy
- Price
- $27.87
- Rating
- 4.5/5
- Reviews
- 514
- Age
- 7mo ago

Aveda Abundant Blowout All-Over Volumizing Spray | 24-Hour All-Over Volumizing Spray | Vegan | Travel Size | 1 Fl Oz
- Price
- $14.02
- Rating
- 4.2/5
- Reviews
- 226
- Age
- 11mo ago

Biolage All-In-One Multi-Benefit Spray - Leave-In Treatment Heat Protectant Shine Frizz Control For All Hair Types Coconut Oil Vegan & Paraben-Free 1 Fl Oz Packaging may vary
- Price
- $7.98
- Rating
- 4.6/5
- Reviews
- 6,040
- Age
- 1y ago

OUAI Travel Size Wave Spray - Texture Spray for Hair with Coconut Oil and Rice Protein - Adds Texture Volume & Shine for Beach Waves - Paraben Free Safe for Color & Keratin-Treated Hair (3 fl oz)
- Price
- $15.65
- Rating
- 4.3/5
- Reviews
- 5,710
- Age
- 1y ago

Sol de Janeiro Tropical Abundance Hair Repair Trio Travel Set | Jet Set | Sulfate Free Brazilian Joia Shampoo and Conditioner | Leave In Conditioner Spray | TSA Friendly | Amazon Exclusive
- Price
- $23.71
- Rating
- 4.7/5
- Reviews
- 696
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take only 29% of clicks. An open shelf where new products get seen.
Brands
34 rising
Sellers
76
Top-5 brand share
51%
Top 20: 92%
Top-5 click share
29%
Top 20: 71%
Open market
43%
- COLOR WOW16%
- Amika11%
- OUAI10%
- Biolage8%
- Olaplex7%
- Aveda6%
Reviews and returns
What reviews say buyers love and hate about Travel Hair Products
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
It is expensive
Expensive
Costs too much
Comically Small
they're really tight
this may not be the best fit
Bad Smell
NOT fragrance free
smells funny
This did not work for my hair
cannot tell it made any difference in the texture, volume and appearance of my hair
This didn't work at all for my hair
Did NOT work
it never worked
Does not work as described
Love
Nice clean smell
sweet smell
Amazing smell
Good quality, as described and arrived quickly
Excellent quality and exactly as described
Excellent Product
Leaves my hair soft
Soft and smooth
super soft
Curls hair well
styling my hair
WOW has made straightening my hair a breeze
Great value
Cheap price
Great deal
Return
0.7% Return rate 38% Fixable by listing
Comically Small
they're really tight
this may not be the best fit
Did NOT work
it never worked
Does not work as described
Bad Smell
NOT fragrance free
smells funny
False advertising
Very deceiving
False advertisement
Doesnt work for my hair
Does not work on my hair at all
Doesn't work on my hair
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Travel Hair Products questions
Answered from the same tracked data.









