Travel Face Wipes
FailThe top 5 brands take 100% of clicks, so Travel Face Wipes is a Fail.
- Flapen Score
- 44 / 100Ranks 6,956 of 10,978 Beauty & Personal Care niches · −4 vs the category median of 4844
- Market size
- $674K/yr543K searches / yr
- 90-day growth
- +16.8%search demand this quarter
- Competition
- 94%top-5 click share · 5 brands · 65 sellers
Flapen Score
Travel Face Wipes against its category
The dotted line is the Beauty & Personal Care average. Past it, Travel Face Wipes is stronger. Inside it, weaker.
Market
The Travel Face Wipes market on Amazon at a glance
Shoppers on Amazon United States searched for Travel Face Wipes 543K times last year and spent an estimated $674K. All 5 brands take every click. Demand peaks in May. Flapen scores it 44 out of 100, a Fail.
01 · Demand
An estimated 12.4% of those searches ended in a purchase.
Shoppers searched for this 543K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 12.4% of those searches ended in a purchase. Searches in the last 90 days moved +16.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $674K a year.
- Searches, last 12 months
- 543K
- Growth, 90 days vs prior 90
- +16.8%
- Conversion, latest week
- 12.4%
- Market size, estimated
- $674Ka year
- Peak month
- May4.8× the quietest month
- Top search term
- travel makeup wipes65K searches a year
02 · Price
A sale here is worth $10.04.
Listings sell for $10.04 on average, from $2.00 to $25.46. Amazon reports units sold in ranges. This niche sold 80K to 100K a year. The average listing sells 10,000 to 12,500 of them. At $10.04 that is $100K to $125K a year per listing.
- Average price
- $10.04under the $15 to $100 sweet spot
- Price range
- $2.00–$25.46
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 80K–100K
- Units per listing a year
- 10,000–12,500
- Revenue per listing a year
- $100K–$125K
- Returns
- 0.3%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #34 within Cleansers. It carries 14,073 reviews at 4.63 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 86%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #34in Cleansers
- Average rating
- 4.63 starsAmazon United States average 4.42 stars
- Average reviews
- 14,073per listing
- Listings tracked
- 7
04 · Newcomers
1 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 46 months
Products
Top Travel Face Wipes products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 94% of clicks. A locked shelf that new listings rarely crack.
Brands
5 flat
Sellers
65
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
94%
Top 20: 100%
Open market
0%
- Brand 179%
- Brand 26%
- Brand 36%
- Brand 45%
- Brand 54%
Demand
Travel Face Wipes search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: May · busiest ÷ quietest = 4.8×
Search terms
Top Travel Face Wipes search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- travel makeup wipes65K/yr
- mini makeup wipes63K/yr
- travel face wipes57K/yr
- makeup remover wipes travel48K/yr
- individual makeup remover wipes46K/yr
- face wipes travel34K/yr
- makeup remover wipes individually wrapped33K/yr
- makeup wipes individually wrapped24K/yr
- makeup wipes travel size24K/yr
- travel makeup remover wipes22K/yr
Reviews and returns
What reviews say buyers love and hate about Travel Face Wipes
We read the reviews and the return reasons for every product selling here.
“This time, they have a really gross smell to them”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
21 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Travel Face Wipes questions
Answered from the same tracked data.









